Content Writer (Web3)

ABOUT THE20

The20 is a Web3 company dedicated to building innovative solutions that drive the evolution of the digital asset ecosystem. By combining blockchain technology, data-driven innovation, and advanced financial technologies, we deliver products and services that empower businesses and individuals to navigate the rapidly evolving Web3 landscape.

At The20, we foster a collaborative and results-driven culture where innovation is encouraged, ideas are valued regardless of where they come from, and continuous improvement is part of our everyday work. As we continue to grow, we are looking for passionate and talented professionals to join our team and help shape the future of Web3.

ABOUT THE ROLE

We are looking for a Content Writer to produce the English-language editorial output of CryptoThreads.io, our Web3 insights platform. You will write explainers, deep dives, and data-driven analysis for readers who range from curious newcomers to professional investors. You own the words: research, drafting, sourcing, and revision.

Crypto is a YMYL (Your Money or Your Life) category under Google's guidelines. Every claim you publish must be traceable to a primary source. Accuracy is the job, not a nice-to-have.

RESPONSIBILITIES

Writing & Production

• Write 3 publish-ready articles per week in English — explainers, how-to guides, protocol and product breakdowns, and data-driven analysis (typically 1,200–2,000 words).

• Turn SEO briefs into finished drafts that genuinely satisfy the search intent behind the target keyword, without keyword stuffing.

• Publish to the CMS end-to-end, formatting, internal links, images and alt text, byline, and metadata, and work with the SEO Specialist on refreshes and internal linking.

Research & Accuracy

• Verify every number, date, and claim against a primary source: protocol documentation, on-chain data, official announcements, audit reports, or filings. Secondary media coverage is a lead, not a citation.

• Cite sources inline, and flag what you could not verify instead of smoothing over it. Declare any position you hold in a token or project before writing about it.

• AI assistants are allowed for research, outlining, and line editing, but the final copy must be your own writing, fact-checked by you. Passing off undisclosed AI-generated text as original work is a serious breach of our editorial standards.

Voice & Credibility

• Adapt register across beginners, active investors, and technical readers without either dumbing down or showing off, and apply the CryptoThreads style guide — including how we handle price talk (we do not make price predictions).

• Publish under a consistent author identity with a public author profile, and write headlines that describe the article honestly: no clickbait, nothing that reads as financial advice. Author credibility is part of our E-E-A-T strategy.

REQUIREMENTS

Mandatory

• At least 2 year of professional writing experience with published work you can show. Send 2–3 writing samples with your application, a CV on its own will not be reviewed.

• Strong written English: you can produce publication-quality English without a translator (our platform publishes in English).

• Working knowledge of crypto and blockchain fundamentals, wallets, tokens, DeFi, Layer-2, enough to read a protocol's documentation and understand what it actually does.

• Research discipline: you can find and read primary sources, and you know the difference between a source and a rumor.

• Basic SEO literacy: search intent, heading structure, internal linking, and working from a keyword brief. You will not be asked to run Ahrefs or own SEO strategy.

• Comfortable publishing in a CMS and holding a weekly publishing schedule.

• Willing to write under a consistent public byline and author profile.

• Have your own laptop for work.

Preferred (Bonus)

• Published crypto, Web3, fintech, or financial content, especially explainers or research pieces carrying your byline.

• Ability to pull your own numbers from on-chain and market data sources (Etherscan, Dune, DefiLlama, CoinGecko).

• Experience writing for a global English-speaking audience rather than a local market.

• Vietnamese–English bilingual writing; some source material and interviews are in Vietnamese.

• A background in journalism, communications, finance, or a technical field.

• Able to build a simple table or chart to support an argument.

BENEFITS

• Salary: Up to 18,000,000 VND (negotiable based on experience and portfolio).

• 1-month probation at 85% salary; lunch and parking allowances after signing the labor contract.

• Salary review twice a year.

• Holiday and Tet bonuses, performance-based bonuses, and achievement awards.

• A modern, dynamic, and progressive working environment, with software tools and resources provided to support your work.

• Research tools and editorial subscriptions provided — the data sources and industry reports you need to do the job properly.

• Freedom to pitch your own stories. Writers here propose, not just execute.

• Direct access to founders, projects, and KOLs in our network for interviews and source material.

• Opportunities to attend international Web3 events with the team (KBW, TOKEN2049, ETHGlobal, etc.).

• Professional development training, including business and soft skills.

• Full statutory benefits and company welfare policies.

GENERAL INFORMATION

Location: Netland Building, 27 Le Van Luong, Thanh Xuan, Ha Noi

Working time: Mon – Fri (8:30–17:30) + 2 Saturdays/month (8:30–16:30)

Reports to: CryptoThreads Team Leader

Works with: SEO Specialist, designers, and the research team

HOW TO APPLY

Send your application to [email protected] with the subject line "Content Writer — [Your Name]". Please include:

• Your CV, in English.
• 2–3 writing samples. Live links preferred; PDF accepted.
• One or two sentences: the last crypto article you read that you wish you had written, and why.