Coordinator Creative Content

Key Responsibilities

• Develop and execute creative content strategies across digital and offline channels.
• Plan, create, and manage content for social media, websites, email marketing, digital advertising, and promotional campaigns.
• Coordinate content production, including photography, videography, copywriting, graphic design, and multimedia projects.
• Collaborate with dentists and internal teams to create educational and promotional healthcare content.
• Ensure brand consistency across all marketing materials and communication channels.
• Manage the content calendar and oversee timely content delivery.
• Monitor content performance using analytics and recommend strategies to improve engagement and reach.
• Stay updated with digital marketing trends, social media algorithms, and content best practices.
• Coordinate with external agencies, photographers, videographers, influencers, and content creators when required.
• Support employer branding, corporate events, community engagement, and marketing initiatives.

Qualifications

• Bachelor's Degree in Marketing, Communication, Digital Media, Public Relations, Graphic Design, Multimedia, or a related field.
• Minimum 5 years of experience in creative content, digital marketing, branding, or a similar role.
• Strong portfolio demonstrating expertise in content creation and creative campaigns.
• Excellent copywriting and storytelling skills in English and Indonesian.
• Proficient in content creation tools such as Adobe Creative Suite, Canva, CapCut, or similar platforms.
• Knowledge of social media management, SEO, digital marketing, and content analytics.
• Strong project management, organizational, and time management skills.
• Creative thinker with attention to detail and a strong sense of visual aesthetics.
• Experience in healthcare, beauty, hospitality, or lifestyle industries is an advantage.