Copy Writer Assistant Manager

An Assistant Manager, Copywriting (or Copywriter Assistant Manager) bridges creative storytelling and team leadership. This mid-to-senior role crafts persuasive marketing copy, manages content calendars, and supports the Creative Director. They also supervise junior writers, enforce brand tone, and collaborate with cross-functional design and marketing teams.

Role Summary

We are seeking a creative, results-driven Assistant Manager, Copywriting to elevate our brand voice and drive consumer engagement. You will write compelling copy for campaigns while mentoring junior team members. The ideal candidate balances exceptional writing skills with the ability to manage projects and analyze content performance.

Key Responsibilities

• Copywriting & Editing: Craft clear, persuasive, and error-free copy across multiple channels (e.g., websites, social media, email campaigns, landing pages).
• Campaign Strategy: Translate creative briefs into actionable, high-engagement marketing concepts that reflect our brand pillars.
• Team Leadership: Assist the Manager in supervising, training, and guiding the junior copywriting team, as well as reviewing their work for quality and consistency.
• Cross-functional Collaboration: Work closely with design, PR, CRM, and product teams to ensure unified brand messaging.
• Research & SEO: Conduct market and product research. Optimize web copy to meet SEO best practices and maximize organic reach.
• Analytics & Optimization: Monitor and analyze content performance metrics, providing actionable insights and recommendations for improvement.
• Project Management: Manage multiple assignments simultaneously, ensuring all deadlines and stakeholder expectations are met.

Qualifications & Skills

• Education: Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Experience: Minimum of 3+ years of professional copywriting experience, with a proven portfolio showcasing a variety of content types. Supervisory or agency experience is a strong plus.
• Writing Prowess: Impeccable grammar, proofreading skills, and an exceptional ability to adapt tone to target different demographics.
• Technical Skills: Familiarity with Content Management Systems (e.g., WordPress), SEO tools (e.g., SEMrush), and analytics platforms.
• Leadership Skills: Strong capability in managing workflow, providing constructive feedback, and enforcing brand style guides.
• Soft Skills: Creative thinking, excellent communication, and the ability to thrive in a fast-paced environment under tight deadlines

Pay: RM3,500.00 - RM5,000.00 per month

Benefits:

• Free parking
• Health insurance
• Maternity leave
• Parental leave

Work Location: In person