Copywriter

【Job Summary】

We are seeking an experienced Senior Copywriter with a passion for home design and lifestyle storytelling. In this role, you will shape our brand voice across digital and print touchpoints—translating intricate product details and design stories into compelling copy that engages customers and drives conversion. You will collaborate closely with Merchandising, Design, E-Commerce, and Photo teams to ensure total accuracy and narrative consistency across every collection.

【Job Responsibilities】

●Campaign & Promotional Copy: Craft high-converting, on-brand copy for seasonal campaigns, promotional initiatives, product launches, and digital marketing channels.

●PDP & Design Storytelling: Write rich Product Detail Page (PDP) copy that highlights craftsmanship, material quality, and design intent across all product collections.

●Editorial & Narrative Content: Develop engaging collection narratives, brand stories, customer/designer interviews, and editorial articles for web and print publications.

●Cross-Functional Fact-Checking: Partner directly with Merchandising, Design, E-Commerce, and Photography teams to verify technical specifications, material accuracy, and product attributes before publication.

●Multi-Channel Execution: Deliver seamless copy across digital-first platforms (site, email, social, app) as well as print collateral (catalogs, mailers, packaging).

【Qualifications & Requirements】

●Experience: 5+ years of dedicated copywriting experience within retail, home decor, furniture, or lifestyle industries.

●Storytelling Mastery: Proven ability to translate technical material details, artisanal techniques, and product specs into evocative, accessible brand narratives.

●Editorial Rigor: Exceptional self-editing and proofreading skills with strict attention to tone, detail, and brand consistency.

●Digital & Print Proficiency: Comfortable managing high-volume PDP workflows alongside creative long-form editorial projects across both digital and print media.

●Collaborative Mindset: Strong interpersonal skills to effectively liaise with cross-functional partners in a fast-paced environment.