Copywriter

Role & responsibilities:

Lead copywriting across social media brands and retainers

Build monthly content directions with strong writing and platform understanding

Create reactive and proactive ideas around trends, culture, and audience behaviour

Contribute to campaign ideas and one-off project brief

Work with art teams to improve overall creative output

Write across formats static posts, reels, creator scripts, campaign lines, films and digital activations

Help junior writers improve their thinking and execution

Present work confidently to internal teams and clients

Stay updated on internet culture, platform shifts, and emerging content behaviour