Copywriter

ABOUT THE COMPANY

• J. Romero is the longest standing all-Filipino advertising agency that has grown local and global brands since 1959.
• The company is location-independent and operates 100% virtually. No time, energy, and mind space wasted on unnecessary trips to and from a physical office.
• The company is now more full-service than ever. With new partners at the helm, J. Romero can cover a brand’s ATL, BTL, and TTL marketing needs all in one fell swoop.

ABOUT THE ROLE

• At J. Romero, full-scale campaigns or one-off deliverables all come from a core creative idea. Hence, the Copywriter must know how to develop core creative ideas considering various brands, markets, and trends.
• The Copywriter must be able to write copy for all ad formats, including but not limited to: TV commercials, digital video commercials, posters, billboards, banners, social media content, among others, all coming from a developed core creative idea.
• The Copywriter, being able to write core creative ideas, must also be able to contribute visual direction recommendations to support copies, when needed.
• The Copywriter must guard the integrity of all written creative output—from compre submission to final material release. Nothing—not a grammatical error, an unclear line, nor a misplaced punctuation mark—should miss the eye of a sharp Copywriter.
• The Copywriter will report directly to the Senior Creative Director.

QUALIFICATIONS

• 2-3 years of work experience in the field of advertising, marketing, or communications.
• Able to write for various ad formats: TVC, RC, or digital video copy, poster/billboard/banner copy, social media posts, among others.
• Able to write for various client industries: F&B, real estate, finance, tech, FMCG, among others.
• Able to speak the language of various markets: traversing social economic classes, age ranges, interests, professions, and personalities.
• Proficient in Google Suite.