Country General Manager (Flagship Store - BGC)

The General Manager is responsible for the overall performance and day-to-day leadership of Malbon Philippines, spanning commercial, operational, brand, retail, and community functions.

JOB RESPONSIBILITIES

• Own the overall P&L and commercial performance of Malbon Philippines.
• Lead annual and seasonal business planning, budgeting, forecasting, and performance reviews.
• Oversee all retail operations, including store performance, staffing, service standards, visual merchandising, inventory control, and operational compliance.
• Manage and develop the local team, establishing clear priorities, responsibilities, and performance expectations.
• Work closely with merchandising and regional teams on assortment planning, buying, pricing, sell-through, replenishment, and aged inventory strategies.
• Lead local execution of brand campaigns, product launches, events, collaborations, and community initiatives.
• Oversee the growth and development of Malbon Buckets Club Philippines as a core brand and community platform.
• Identify and manage strategic partnerships, sponsorships, and business-development opportunities that strengthen both brand equity and commercial performance.
• Ensure financial, administrative, and operational processes are accurate and completed on time, including reconciliations, payments, reporting, and compliance.
• Act as the primary market lead between the Philippines team, TKG Lifestyle leadership, and Malbon Global.
• Identify business risks and operational issues early, recommend solutions, and ensure follow-through.
• Support future expansion opportunities including new stores, wholesale, e-commerce, events, and other approved channels.
• Protect Malbon’s brand positioning and ensure that all consumer-facing touchpoints meet the expected standard.
• Maintain a balance between short-term commercial performance and long-term brand building, ensuring decisions strengthen the overall value of the Malbon business in the Philippines.

The role will oversee:

• P&L and Commercial Performance
• Retail Operations
• Team Leadership
• Brand & Marketing Execution
• Community & Buckets Club
• Partnerships & Business Development
• Merchandising & Inventory
• Financial & Administrative Discipline
• Regional Coordination
• Growth & Expansion
• E-Commerce & OmnichanneL
• Wholesale & B2B

KEY PERFORMANCE INDICATORS

• Revenue & Sales Growth
• Gross Margin & Profitability
• Inventory Productivity
• Retail Performance
• Buckets Club Growth & Engagement
• Marketing & Brand Execution
• Team Performance
• Financial Discipline
• Partnership Development
• Operational Execution
• Regional Alignment

JOB QUALIFICATIONS

• Bachelor’s degree in Business Administration, Marketing, Retail Management, Fashion Business, Hospitality, or a related field.
• MBA or other relevant postgraduate qualification is a plus, but not required.
• Strong commercial and financial literacy, with the ability to understand P&L, budgets, margins, inventory, and performance reporting.
• Fluent written and verbal communication skills in English and Tagalog.
• 10+ years of relevant professional experience, with at least 5 years in a senior management or general management role.
• Proven experience leading a premium retail, fashion, lifestyle, sportswear, hospitality, or consumer brand business.
• Demonstrated responsibility for P&L ownership, budgeting, forecasting, and commercial performance.
• Strong background in multi-store retail operations, merchandising, inventory management, and team leadership.
• Experience managing cross-functional teams across areas such as retail, marketing, partnerships, finance, operations, and community.
• Proven ability to launch and grow brands, stores, or new market initiatives.
• Experience working with regional or global brand principals and balancing local market needs with global brand standards.
• Strong track record in building teams, improving processes, and driving accountability.
• Experience with community-led marketing, events, partnerships, or membership programs is highly desirable.
• Existing relationships within the Philippine retail, real estate, lifestyle, golf, hospitality, or premium consumer ecosystem are a plus.
• Ability to report to BGC office and/or flagship is a must.