Creative Content Lead

About Refyne

We Are Refyne is a specialist executive search agency dedicated to the Beauty, Wellness, and Aesthetics industries. We partner with the sector's most ambitious brands to find the commercial talent driving their next stage of growth.

About Our Client

Our client is a fast growing global wellness brand on a mission to help people achieve optimal hydration and unlock their best daily performance. Founded just five years ago, they're already expanding internationally, and content sits at the heart of how people discover and fall in love with the brand.

The Opportunity

The Creative Content Lead is a hands on role for a true content maker: creator, videographer and editor in one. Working within the Creative team, you'll turn briefs and ideas into finished video, photography and motion content across organic and paid channels, working closely with the Social and Growth teams to tell the brand's story and give Growth a steady pipeline of creative to test and scale.

Key Responsibilities

• Develop ideas, shot lists and visual references with the Creative team
• Shoot video and photography across studio, location, event and lifestyle settings, using both professional kit and mobile
• Capture product, food and drink, lifestyle and partnership content, guiding people on camera to get the best out of them
• Edit everything from fast turnaround social clips and short hooks to longer brand films, including colour grading, sound, captions and subtitles
• Create motion graphics, kinetic typography and 2D animation that bring product benefits and brand stories to life
• Produce platform native content, UGC style content and polished brand assets, spotting trends and cultural moments
• Partner with Growth on paid social creative, developing hooks, edits and variations for testing
• Use performance insights to refine content and build on the formats that work
• Manage your own workload and deadlines, and look after camera, lighting and audio kit

Ideal Background

• 5+ years' experience as a content creator, videographer or editor, in house or agency side
• A strong social first portfolio, including food and drink work alongside other relevant sectors
• Confident camera, lighting, composition and audio skills on both professional kit and mobile
• Advanced editing skills in Adobe Premiere Pro or DaVinci Resolve, plus CapCut for quick social edits
• Motion design and animation skills in After Effects or similar
• Experience with a fast growing DTC or challenger brand and paid social content informed by performance data is a plus
• London based, with the right to work in the UK and flexibility to travel
• Applicants should include a CV and a portfolio or showreel with at least one social first project

Why Join

Real ownership and impact from day one, working alongside a lean, high performing team that values pace and collaboration.

Benefits include premium private healthcare insurance, a monthly wellness perk, 25 days annual leave plus your birthday off, and one week of work from anywhere per year.