Creative Content Writer

About the company :
We are a leading digital marketing company based out of Nagpur serving clients across the globe. We are a Google partner agency and we are currently looking for a creative content writer to join our in-house team. This position is for a Europe based client of ours.

About the Role:
You will own the research, writing, optimisation and upkeep of search-led content across our website. This is a hands-on role combining strong writing with keyword research, customer understanding of e-commerce.

• Research search intent, keywords and competitor content to identify relevant organic growth opportunities.
• Write and optimise SEO-friendly blog articles, category and collection copy, product-related guides, landing pages and other website content.
• Create helpful content around Indian groceries, ingredients, cooking, festivals and the everyday needs of Indian customers in Europe.
• Develop content briefs, clear outlines, engaging headlines, meta titles, meta descriptions and internal-linking recommendations.
• Refresh existing content to improve accuracy, relevance, readability and search performance.
• Coordinate with marketing, category and design teams to verify product details, availability and campaign relevance before publication.
• Maintain a content calendar and manage drafts, reviews, publishing deadlines and on-page quality checks.
• Track organic traffic, search impressions, click-through rate and content engagement, and use findings to recommend improvements.

What We Are Looking For:

• Excellent written English, editing ability and a natural, clear writing style.
• Strong research skills and the ability to turn complex or unfamiliar topics into accessible, useful content.
• Understanding of basic SEO principles: search intent, keyword placement, headings, metadata and internal linking.
• Attention to detail, particularly for product claims, pricing, spelling and factual accuracy.
• Comfort using data and taking feedback to improve content.
• Ability to manage multiple articles and work independently in a remote environment.
• Willingness to use AI tools responsibly while checking facts, originality and brand voice rather than publishing unverified output.

Preferred Experience & Tools:

• Ideally 1-2 years in SEO content writing, content marketing or e-commerce; freshers with a strong portfolio may apply.
• Familiarity with Google Search Console, Google Analytics, Google Sheets and a content management system is an advantage.
• Experience with keyword research tools, e-commerce category copy or food and lifestyle content is a plus.

An understanding of Indian food and ingredients, or the Indian expat experience in Europe, is useful but not essential.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person