CREATIVE DESIGNER

JOB REQUIREMENTS

Brand & Creative Development

• Conceptualize, develop, maintain, and evolve distinct visual identities across all Group companies, ensuring consistent branding and visual communication across digital and print platforms.
• Brainstorm, propose, and execute creative concepts and visual designs for integrated marketing campaigns, product launches, corporate events, employer branding, and promotional initiatives in collaboration with the Digital Marketing, Project Management, and Multimedia teams.
• Translate project briefs, creative requirements, and business objectives into compelling visual designs and creative solutions.
• Ensure all creative outputs align with the Group's brand guidelines, corporate identity, and business objectives.

Digital Design

• Design engaging digital assets for social media, websites, landing pages, digital advertisements, email marketing campaigns, presentations, corporate communications, and other online platforms.
• Collaborate with the Digital Marketing team to develop compelling visual assets and creative materials that effectively communicate campaign messages and maintain consistent brand identity across digital platforms.
• Create visually compelling graphics optimized for various digital platforms and audience segments.

Print & Production

• Design and produce high-quality offline marketing materials, including brochures, flyers, banners, bunting, signage, product packaging, point-of-sale materials (POSM), exhibition displays, vehicle graphics, corporate profiles, and merchandise.
• Prepare accurate, print-ready Final Artwork (FA) files with the required technical specifications, including bleed, crop marks, color profiles, and file formats.
• Liaise with printers, suppliers, and external production vendors to ensure quality and timely delivery of all printed materials.

Collaboration & Project Support

• Work closely with the Project Management Team and other internal stakeholders to deliver creative solutions that meet project requirements and strengthen the Group's visual identity.
• Participate in brainstorming sessions and contribute creative concepts, visual ideas, and design solutions that enhance the Group's branding and visual communications.
• Manage multiple creative projects simultaneously while ensuring timely delivery and maintaining high design standards.

Asset Management & Innovation

• Organize and maintain digital asset libraries, templates, fonts, brand guidelines, and design resources.
• Stay updated on emerging design trends, industry best practices, and AI-powered creative tools to improve creativity, efficiency, and overall design quality.
• Continuously recommend new creative approaches, technologies, and design improvements to strengthen the Group's brand presence.

Others

• Any other ad-hoc duties that might be required to be assigned by the Management Team.

Requirements

• Minimum 2 to 4 years of commercial experience in graphic design, creative design, or a related field. Agency or multi-brand experience is highly preferred to manage fast-paced projects and multiple brand portfolios.
• Proficient in Adobe Creative Cloud, including Photoshop, Illustrator, and InDesign. Experience with Premiere Pro, After Effects, Figma, Canva, or other creative software is an added advantage. Familiarity with AI-powered creative tools to enhance creative workflows is an advantage.
• Strong understanding of typography, color theory, visual hierarchy, composition, layout design, branding, and print production processes.
• Experience in preparing print-ready Final Artwork (FA) files and coordinating with printers and production vendors.
• Experience designing for both digital and print media across multiple marketing channels.
• Diploma or Bachelor's Degree in Graphic Design, Multimedia Design, Visual Communication, Fine Arts, or a related discipline is preferred.
• A strong portfolio demonstrating branding, digital design, print design, and creative campaign work will be given greater consideration than academic qualifications.

Core Competencies

• Exceptional attention to detail with a keen eye for typography, layout, alignment, color consistency, and formatting accuracy to ensure all creative assets are error-free before publication or print.
• Strong creative thinking and problem-solving skills, with the ability to translate business objectives and design briefs into compelling visual concepts and high-quality creative solutions.
• Proven ability to manage multiple projects simultaneously, prioritize competing deadlines, and deliver quality work in a fast-paced environment with minimal supervision.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams, including Marketing, Project Management, Multimedia, and external vendors.
• Self-motivated, resourceful, proactive, and adaptable, with a continuous learning mindset and the ability to respond effectively to changing business priorities.
• Passionate about branding, design trends, emerging technologies, and AI-powered creative tools to continuously improve creativity, productivity, and innovation.