Creative Designer

About Yuppo

Yuppo is an AI-powered child development application designed for parents with children aged 0–6. Backed by a team with a proven track record of building globally respected companies, Yuppo started its journey in Turkey as an ed-tech initiative and is now expanding internationally with a mission to democratize early childhood education.

The first six years of life are the most critical for brain development and future success. That’s why we’re building a platform that combines science, technology, and creativity to support families during this foundational stage. If you're excited about building meaningful products, solving real societal problems through technology, and working alongside a talented and passionate team, we’d love to hear from you.

About the Role

We’re looking for a Creative Designer who is passionate about turning ideas, insights and data into high-performing visual content. You’ll create engaging, conversion-focused creatives for Meta (Instagram & Facebook), helping modern parents discover Yuppo and take the next step.

You’ll turn parenting insights, audience learnings and performance data into scroll-stopping ads that combine strong visual design, motion and compelling storytelling. From hooks and UGC-style concepts to static ads and short-form videos, you’ll play a key role in developing, testing and scaling creatives that drive user acquisition and growth for Yuppo.

yuppo.org

📰 News: Yuppo raises 25M TL to grow its early childhood platform

What You’ll Be Doing

• Design and animate high-performing ad creatives for Meta (Instagram & Facebook) across acquisition campaigns
• Create short-form video ads (15–30 sec) optimized for performance, retention and conversion
• Develop static, carousel, UGC-style and motion creatives for different stages of the user funnel
• Turn performance insights, audience data and marketing learnings into new creative concepts
• Work closely with the growth and performance marketing team to develop creative testing strategies
• Produce multiple creative variations to test different hooks, messaging, visuals, CTAs and storytelling approaches
• Analyze creative performance and iterate on winning concepts based on metrics such as CTR, CVR, CPA and ROAS
• Develop and maintain a scalable creative testing pipeline for Meta Ads
• Adapt winning creatives into new formats, angles and variations to extend their performance
• Own the visual and motion design side of our paid social acquisition efforts

What We’re Looking For

• 1–3 years of experience in performance creative, paid social creative, visual design or motion design
• Strong portfolio showing performance-oriented social ads, particularly for Meta, Instagram, TikTok or similar platforms
• Understanding of what makes a creative effective in user acquisition and conversion, not just visually appealing
• Strong skills in After Effects, Premiere Pro or similar video/motion tools
• Experience with Figma, Illustrator, Photoshop and other visual design tools
• Strong understanding of mobile-first creative principles, visual hierarchy, hooks and storytelling
• Comfortable creating and testing high volumes of creative variations quickly
• Ability to work with performance data and translate insights into creative decisions
• Strong sense of design, pacing, composition and attention-grabbing visual storytelling
• Ability to work independently, move quickly and iterate in a startup-like, performance-driven environment
• Experience working with Meta Ads Manager, performance marketing teams or paid acquisition teams is a strong plus