Creative Director

Company: ZIK Digital
Location: Goregaon, Mumbai
Work Mode: Work From Office
Working Days: Monday to Friday
Employment Type: Full-time
Experience: 3–5 Years

About the Role

We are looking for a creative, trend-aware, and execution-oriented Creative Director to lead the creative direction for our digital marketing clients.

The ideal candidate should be someone who can think creatively, understand brands and digital trends, develop strong campaign ideas, guide shoots, create mood boards, and lead the creative team to execute ideas from concept to final output.

This is a hands-on role for someone who is equally comfortable with ideation, creative strategy, shoots, team management, and execution.

Key ResponsibilitiesCreative Strategy & Ideation

• Develop creative concepts and strategies for digital marketing campaigns.
• Create innovative, engaging, and trend-driven ideas for brands.
• Develop campaign themes, content concepts, visual directions, and storytelling ideas.
• Understand client objectives and translate them into strong creative solutions.
• Stay updated with social media trends, memes, content formats, AI trends, and digital culture.

Creative Team Leadership

• Lead and guide graphic designers, video editors, content creators, copywriters, and other creative team members.
• Assign creative tasks and provide clear direction to the team.
• Review creatives, videos, campaigns, and other deliverables.
• Give constructive feedback and ensure the final output meets the required quality.
• Ensure creative tasks are completed within timelines.
• Take ownership of the overall creative output.

Shoot & Art Direction

• Plan and execute photoshoots, video shoots, product shoots, and social media content shoots.
• Create mood boards, references, shot lists, and visual directions before shoots.
• Coordinate with photographers, videographers, models, stylists, makeup artists, and production teams.
• Be involved in shoots and ensure the creative vision is executed properly.
• Understand framing, lighting, camera angles, compositions, styling, props, locations, and visual storytelling.
• Review raw content and guide the team during post-production.

Mood Boards & Visual Direction

• Develop detailed mood boards and visual references for campaigns and shoots.
• Define the overall look and feel of campaigns.
• Guide the team on colour palettes, styling, photography style, layouts, typography, and compositions.
• Present creative directions clearly to internal teams and clients.

Social Media & Digital Content

• Develop ideas for Instagram, YouTube, LinkedIn, Meta, and other digital platforms.
• Understand formats such as Reels, Stories, carousels, static posts, short-form videos, and digital ads.
• Identify relevant trends and creatively adapt them for different brands.
• Ensure content is visually appealing, relevant, engaging, and platform-friendly.

Execution & Project Management

• Take ownership of creative projects from concept to final execution.
• Work closely with Social Media, Performance Marketing, Content, Account Management, and Production teams.
• Manage multiple clients and creative projects simultaneously.
• Follow up with the team to ensure deadlines are met.
• Ensure ideas are not only created but actually executed and delivered.
• Resolve creative and execution-related challenges proactively.

Client Interaction

• Participate in client meetings and creative discussions.
• Present campaign ideas, mood boards, concepts, and creative directions.
• Understand client feedback and convert it into clear creative requirements.
• Communicate creative ideas confidently and professionally.

Requirements

• 3–5 years of experience in a creative agency, digital marketing agency, advertising agency, or similar environment.
• Strong creative thinking and visual sense.
• Good understanding of branding, advertising, digital marketing, and social media.
• Strong knowledge of current social media and digital trends.
• Hands-on understanding of photoshoots and video production.
• Experience in creating mood boards and visual references.
• Ability to lead and manage a creative team.
• Strong communication and presentation skills.
• Ability to manage multiple projects and deadlines.
• Strong understanding of visual storytelling, photography, design, and video.
• Ability to work in a fast-paced agency environment.
• Knowledge of AI-powered creative tools is an added advantage.

Pay: ₹20,000.00 - ₹45,000.00 per month

Work Location: In person