Creative Producer

Bay of Plenty /Auckland | Permanent | Hybrid | $90,000 - $110,000 + Benefits
If you're constantly analysing why some content explodes while other videos disappear into the feed, this could be the perfect role for you.

You'll join a growing consumer brand where you'll have the freedom to create, test and refine content that reaches large audiences and drives measurable results. Instead of producing content for multiple clients, you'll become deeply immersed in one brand, one audience and one mission, allowing you to build creative that gets smarter and more effective over time.

This is an opportunity to combine creativity, storytelling, social media expertise and emerging AI tools to produce content that genuinely influences customer behaviour.

ABOUT THE ROLE

This is far more than a traditional Creative Producer or Video Editor position.
You'll own the end-to-end social content process, from developing concepts and filming content through to editing, testing and analysing performance. You'll work closely with marketing and leadership teams to create engaging short-form content across paid and organic channels, using performance insights to continually improve creative outcomes.

You'll have the opportunity to see exactly how your content performs in market and use those learnings to influence future campaigns, creative direction and content strategy.

Key Responsibilities

• Create engaging short-form video content across paid and organic social channels
• Develop content concepts aligned with audience interests and campaign goals
• Film, direct and produce content across a variety of formats
• Edit high-performing videos with strong hooks, pacing and storytelling
• Analyse content performance and apply insights to future creative
• Collaborate on content strategy, messaging and campaign development
• Build scalable content systems and creative workflows
• Explore and implement AI tools to enhance content production and creative output
• Constantly test new ideas, formats and approaches to maximise engagement

SKILLS & EXPERIENCE

We're open to candidates from agency, brand, creator, influencer or in-house backgrounds.

What matters most is your ability to create content that captures attention and drives results. You'll have a strong portfolio of short-form social content and be able to explain the strategic thinking behind your creative decisions.

You understand that great content isn't just visually appealing. It needs strong hooks, compelling storytelling, audience relevance and platform-specific execution.

You'll Bring

• A strong portfolio showcasing short-form social video content
• Proven editing skills with excellent instincts for hooks, pacing and storytelling
• Experience creating content for social-first platforms such as TikTok, Instagram and YouTube Shorts
• Confidence filming content and contributing creative concepts and ideas
• Strong understanding of audience behaviour and attention-grabbing content
• Ability to use performance insights and data to inform creative decisions
• Self-motivation and the ability to take ownership from concept to delivery
• Curiosity and enthusiasm for emerging AI tools and modern content workflows

Ideal Experience

• Experience creating paid social creative and performance-focused content
• Background in content creation, video production, social media or creative marketing
• Exposure to UGC-style content, creator-led content or growth-focused brands
• Experience testing concepts and optimising content based on performance metrics

WHY JOIN?

• Join a high-growth consumer brand with ambitious expansion plans
• Own the creative process and see the direct impact of your work
• Create content with real audiences, real data and real results
• Work alongside experienced marketing and creative professionals
• Develop future-focused AI and content production skills
• Hybrid working flexibility and competitive salary package

HOW TO APPLY

The easiest way to apply is via this advertisement.
Alternatively, send your CV, portfolio or LinkedIn profile directly to:
[email protected]

If you're not actively looking but would like to learn more, we're happy to arrange a completely confidential discussion.

Salary: $90,000 - $110,000
Recruiter: Stanley Onacha
Job ID: 1249392

ABOUT CAMPFIRE Campfire is New Zealand's specialist recruitment agency for digital marketing, ecommerce, digital media and creative talent.

We recruit permanent, contract and freelance professionals nationwide, partnering with some of New Zealand's most innovative brands and agencies.
View our current digital talent: https://www.campfirerecruitment.co.nz/view-digital-talent/