Creative (Thai Speaking)

Creative - Short Form Content (Thai Speaking)

Location: Bangkok, Thailand (BTS Chongnonsi)
Work Policy: Hybrid – 3 days per week in office

The Creative will help create engaging content for a top-ten Thai skincare brand entering its next stage of growth.

You will turn brand direction into content that has strong educational and/or entertainment value to people.

This role combines creative thinking with strong execution. You will decide what types of content we should create, how each idea should be adapted across platforms, and how to produce enough high-quality content consistently.

Your role is to make sure good ideas do not stay as ideas. You will help turn them into videos, posts, campaigns, and repeatable content formats that strengthen the brand and support business growth.

Key Responsibilities

Content Strategy and Formats

• Develop clear content ideas based on brand goals, audience interests, platform trends, and campaign priorities.
• Create repeatable content formats and series for TikTok, Instagram, Facebook, YouTube, and paid advertising.
• Plan a balanced mix of product, educational, lifestyle, expert, influencer, UGC, entertainment, and sales-focused content.
• Decide how many content formats and creative variations are needed for each campaign.

Creative Development

• Create video concepts, scripts, storyboards, mood boards, and shot lists.
• Develop different ways to communicate the same message without making the content feel repetitive.
• Review concepts and scripts before production to make sure they are clear, useful, and suitable for the target audience.

Content Production

• Participate in production from the first idea through final delivery.
• Work with our team to manage shooting schedules, locations, talent, props, wardrobe, styling, and production needs.
• Make sure productions stay within the agreed timeline, budget, and creative direction.
• Turn each production into multiple useful assets, cutdowns, versions, and platform formats.

Performance and Improvement

• Review content performance and identify which formats, hooks, messages, and creative styles work best.
• Use data, audience feedback, and platform trends to improve future content.
• Test different creative versions for paid ads and organic channels.
• Keep a library of strong-performing content, formats, references, and production learnings.

Collaboration and Communication

• Work closely with our internal teams and external partners
• Coordinate with influencers, agencies, production houses, and external creative partners.
• Give clear briefs, feedback, and deadlines to everyone involved in production.
• Keep teams updated on production progress, risks, and changes.
• Support product launches, events, collaborations, and special content projects.

Qualifications

• Bachelor’s degree in Communications, Advertising, Film, Media, Marketing, Design, or a related field is not required but beneficial.

• 2–5 years of experience in content production, creative development, social media, advertising, or a related role.

• Strong understanding of social media content, short-form video, platform trends, and digital advertising.

• Ability to develop content ideas, scripts, briefs, mood boards, or storyboards.

• Ability to communicate clearly in written and spoken Thai.

• Good working ability in English is preferred but not required.

Preferred Qualifications

• Experience with beauty, skincare, wellness, lifestyle, FMCG, or consumer brands.
• Experience working with influencers, celebrities, experts, creators, or UGC talent.
• Familiarity with Adobe Creative Suite, Canva, CapCut, Figma, or other creative tools.
• Experience creating content for both organic social media and paid advertising.
• A portfolio showing content concepts, video production, campaigns, or social media work.

Application

Please send your CV and portfolio, content examples, video work, campaign examples, or relevant creative projects to:

Email: [email protected]
CC: [email protected]