Creator Growth Manager

About Rednote

rednote is one of the world's most trusted platforms, where over 350 million people share how they actually live, travel, create, and discover. In a world of infinite content, what sets rednote apart is its source: real human experience, honestly lived and generously shared — one note at a time. We are now writing our global chapter, and this team is at the forefront.

What You'll Do

• Own creator growth strategy and execution across key Southeast Asian markets, covering creator acquisition, activation, retention, and long-term growth
• Design and optimize the end-to-end creator growth journey, including creator segmentation, onboarding, progression paths, incentives, education, traffic support, and community programs
• Identify priority creator segments, content verticals, and supply gaps based on user demand, market trends, and platform needs
• Build scalable creator acquisition channels through agencies, MCNs, creator communities, partnerships, referrals, and local ecosystems
• Analyze creator funnel performance and key drop-off points, and work with product and data teams to improve creator experience and growth efficiency
• Develop regional creator growth frameworks and playbooks while adapting strategies to different Southeast Asian markets
• Track key metrics including active creators, activation, posting frequency, content quality, retention, and creator ROI

Qualifications

• 3–5 years of experience in creator growth, creator operations, content operations, community growth, influencer marketing, or related roles
• Strong understanding of the creator ecosystem in Southeast Asia, with hands-on experience in multiple SEA markets preferred
• Experience designing creator lifecycle or growth programs, rather than only executing creator campaigns
• Strong analytical and growth mindset, with the ability to translate data and market insights into scalable initiatives
• Experience working cross-functionally with product, data, marketing, and local market teams
• Strong English communication skills; proficiency in a Southeast Asian language is a plus
• Experience at a social media, content, creator economy, or consumer internet company is preferred