CRM Manager

• As a CRM Manager, you will play a critical role in designing, delivering and optimising CRM campaigns that drive customer engagement, retention and lifetime value across UK and EEA markets. Working closely with Growth, Product and Data teams, you will own the end-to-end delivery of multi-channel lifecycle campaigns across email, push, in-app messaging and SMS
• You’ll manage onboarding, activation and retention journeys, leverage data and customer insights to deliver personalised experiences, oversee campaign execution and quality assurance, and continuously test, learn and optimise initiatives to improve customer engagement and retention. You will also act as a CRM subject matter expert, advising stakeholders on best practice and emerging trends in lifecycle and retention marketing

Benefits

• A generous holiday allowance: You’ll be eligible for a minimum of 22 days holiday (excluding bank holidays), rising to 30 days based on length of service and grade.
• A flexible way of working: Whether you want flexibility over your location or when you log on, together we can create an approach that works for you and for the business.
• Family leave: Up to 63 weeks of maternity or adoption leave. Statutory maternity or adoption pay is available for 39 weeks, and 20 weeks will be enhanced to the equivalent of full pay. Partners can have six weeks of fully paid paternity leave.
• Flex cash: This is 4% of your basic salary and can be used to spend on the benefits of your choice, or you can choose to take it as a cash top up in your monthly salary.
• Health insurance: Our company funded Private Medical Benefit provides all colleagues with access to good quality medical care, including accommodation, nursing care and specialist advice.
• Colleague Offers: Get discounts on everything from electrical items to cinema tickets and weekly food shopping. You can share this benefit with up to ten family members or friends.
• Financial products: Take advantage of our great financial products, some at a discounted rate, including current accounts, home and car insurance and loans.
• Share plans: Participate in Sharematch and receive matching shares of up to £45 a month from the company, and you can choose to participate in Sharesave, our combined savings and share option plan.
• Pension: We offer a generous pension plan, with all joiners being automatically enrolled in our ‘Your Tomorrow’ scheme. You can decide how much you save and get a say in where your contributions are invested.- Experience delivering multi-channel CRM campaigns across email, push notifications, in-app messaging and SMS
• Data-driven approach with the ability to translate insights into actionable campaign improvements
• Experience working cross-functionally with Growth, Product and Data teams
• Experience building and optimising automated customer journeys
• Experience analysing campaign performance and customer engagement metrics
• Knowledge of GDPR and CRM communication regulations across the UK and EEA
• Strong understanding of customer segmentation, lifecycle marketing and retention strategies
• Proven experience in CRM, lifecycle marketing or retention marketing roles
• Strong stakeholder management, communication and project management skills
• Experience within fintech, financial services or consumer technology organisations
• Hands-on experience with Braze
• Hands-on experience with Iterable
• Hands-on experience with Salesforce Marketing Cloud
• Experience with personalisation and dynamic content strategies
• Experience scaling CRM operations within a high-growth environment
• Knowledge of emerging trends and best practices in lifecycle and retention marketing- End Date: Sunday 18 October 2026