CRM Manager

Job Description – CRM Manager (Female Preferred)

Organization: Roots International Schools & Colleges Islamabad
Job Title: CRM Manager
Department: Customer Relationship Management
Gender Preference: Female candidates preferred
Location: Islamabad

Job Summary

Roots International Schools is looking for a professional, proactive, and well-organized CRM Manager to manage parent relationships, conduct regular follow-up calls, and ensure effective communication regarding students' academic progress, attendance, and overall experience.

The ideal candidate should possess excellent communication and interpersonal skills, a professional telephone manner, and the ability to maintain positive relationships with parents while ensuring accurate CRM records and timely follow-ups.

Key Responsibilities

• Make regular calls to parents regarding their children's academic progress, attendance, and performance.
• Follow up with parents to address queries, feedback, and concerns.
• Contact parents regarding student absences and coordinate with the relevant academic teams.
• Communicate important updates about examinations, results, parent-teacher meetings, and school activities.
• Handle parent complaints professionally and coordinate with the concerned departments for resolution.
• Maintain and update student and parent information in the CRM system.
• Follow up on admission inquiries and prospective parent leads, where required.
• Coordinate with teachers, academic coordinators, admissions teams, and management.
• Maintain daily calling logs and prepare weekly and monthly CRM performance reports.
• Build strong relationships with parents to improve satisfaction, engagement, and student retention.
• Ensure confidentiality and accuracy of all student and parent records.
• Support initiatives aimed at improving parent experience and communication.

Qualifications and Requirements

• Bachelor's degree in Business Administration, Marketing, Communications, or a related field.
• 1–3 years of experience in CRM, customer service, telemarketing, admissions, or educational administration preferred.
• Fresh candidates with strong communication skills may also apply.
• Excellent verbal communication skills in English and Urdu.
• Strong telephone etiquette and interpersonal skills.
• Proficiency in MS Office, particularly Excel, and CRM software.
• Good organizational, time-management, and problem-solving skills.
• A professional attitude with a customer-focused approach.

Key Performance Indicators (KPIs)

• Daily parent calls completed.
• Parent follow-up completion rate.
• Parent satisfaction and feedback.
• Accuracy of CRM records and reports.
• Timely resolution of parent queries.
• Parent engagement and student retention.
• Admission inquiry follow-ups, where applicable.

Candidate Preference

• Female candidates preferred.
• Candidates with excellent communication and relationship-management skills.
• Experience in a school or educational institution will be an advantage.
• Candidates should be confident, polite, organized, and comfortable communicating with parents over the phone.

How to Apply

Interested candidates are requested to send their updated CV to the following email address:

Email: [email protected]

Please mention “CRM Manager” in the subject line of your email.

Work Location: In person