CRO Specialist (Conversion Rate Optimization)

We are hiring a CRO Specialist to improve our website’s user experience and increase conversions. You will analyze how visitors use our website, identify where they drop off, and test changes that turn more visits into inquiries, sign-ups, and sales.

Key Responsibilities

• Analyze website performance and identify barriers to conversion.
• Improve landing pages, calls to action, forms, and checkout flows.
• Plan and run A/B tests, evaluate results, and recommend next steps.
• Review heatmaps, session recordings, and customer feedback.
• Set up and verify conversion tracking using GA4 and Google Tag Manager.
• Work with marketing, design, and development teams to implement improvements.
• Track conversion rates, abandonment rates, and revenue per visitor.
• Prepare clear reports showing results and opportunities for improvement.
• Optimize the customer journey across mobile and desktop.

Requirements

• Minimum 2 years of experience in CRO, website optimization, or digital analytics.
• Proven record of improving conversions, supported by project examples.
• Experience with GA4, Google Tag Manager, and Microsoft Clarity or Hotjar.
• Practical experience with A/B testing and interpreting test results.
• Strong understanding of user experience and conversion funnels.
• Good analytical, communication, and problem-solving skills.
• Basic knowledge of HTML/CSS is an advantage.

Preferred Experience

Experience with e-commerce, travel booking websites, or online service platforms.

How to Apply

Send your CV and examples of previous CRO projects. Include your role, the changes tested, and the results achieved.

Work Location: In person