Customer Experience & Insights Executive (1-year Contract)

About the Role

We are looking for a detail-oriented Customer Experience & Insights Executive (1-year Contract) with a genuine passion for customer journey design and compelling storytelling. In this role, you will support the end-to-end execution of CRM campaigns while helping to craft personalized luxury customer experiences that drive engagement.

You will help optimize our CRM platform, and provide valuable insights that drive customer loyalty and revenue growth. This is a fantastic opportunity for an early-career professional who wants to build expertise in customer relationship management, data-driven marketing, and creating exceptional luxury customer experiences.

If you love analyzing customer behavior, , and optimizing journeys across touchpoints, this is an exciting opportunity to grow your career.

What You’ll Do

CRM Strategy & Customer Engagement

• Assist in translating brand objectives into effective CRM initiatives focused on customer acquisition, retention, reactivation, and loyalty
• Support the development and optimization of membership, and loyalty tier programs
• Contribute to the design and refinement of customer journeys across all touchpoints

Campaign Execution

• Manage day-to-day CRM calendar and executions, including multi-channel communications (email, WhatsApp, App notification, SMS, instore POSM). Lead in writing persuasive communications and localizing global assets for member communications.
• Manage loyalty automation program end-to-end from offer setup to member communications.
• Work closely with stakeholders across departments to plan and design campaign mechanics, and help implement enhancements in key customer processes, data flows, and CRM utilization.
• Build and refine customer targeting lists based on profiling and segmentation.
• Collaborate with cross-functional teams (Marketing, Commercial, Customer service, Regional stakeholders, IT) on CRM projects setup and process improvements

Analytics, Insights & Optimization

• Conduct customer data analysis to identify behavior patterns, trends, and opportunities
• Support analytics initiatives such as customer lifetime value (CLV), churn prediction, and segmentation
• Prepare regular performance reports and campaign evaluations then present clear findings and recommendations
• Execute A/B testing for promotions and channels. Support ad-hoc analyses and insights to support marketing, retail, ecommerce, and commercial teams

Data Management

• Maintain high standards of customer data quality, including cleansing, enrichment, and integrity

What We’re Looking For

• University degree in Marketing, Business, Statistics, Mathematics, Econometrics, Data Analytics, or a related discipline.
• Minimum 3 years of experience in CRM, consumer analytics, business intelligence, consumer insights, or related fields.
• Strong interest in CRM, customer experience, and luxury retail
• Excellent attention to detail and sensitive to numbers.
• Strong communication skills with the ability to turn data into actionable recommendations
• Proficiency in Excel and comfort working with data (experience with SQL and CRM platforms is a plus)
• Proactive, collaborative, and eager to learn in a fast-paced environment

We, at all levels, are strongly committed to the Company, its development and its culture. We practice what we preach and give great importance to training and development of people. We offer excellent career development opportunities, attractive remuneration package, comprehensive fringe benefits and wellness programs to the right candidates.

We are an equal opportunity employer and committed to workforce diversity with opportunity for continuous development and growth to all employees.

(All information will be treated in strict confidence and will be used exclusively for recruitment related purpose only. Information of unsuccessful applicants will be destroyed upon completion of the recruitment process.)