Customer Relationship Executive (CRE)

Industry: Automotive / Car Dealership

Department: Aftersales Customer Service

Reports To: Sales Manager / Aftersales Manager

Job Summary

The Customer Relationship Executive (CRE) is responsible for managing customer relationships throughout the vehicle sales and after-sales process. The role focuses on ensuring high customer satisfaction, supporting sales activities, handling inquiries, and maintaining long-term customer loyalty.

Key Responsibilities

1️⃣ Customer Relationship Management

Handle customer inquiries (walk-in, phone, WhatsApp, social media)

Follow up with customers

Maintain accurate customer database and records

Build long-term relationships with customers

2️⃣ Customer Follow-Up

Conduct post-delivery follow-up calls

Ensure customer satisfaction after vehicle handover

Remind customers about service appointments

Handle customer complaints professionally

3️⃣ Administrative Duties

Update CRM system regularly

Coordinate with finance, insurance, and service departments