D2C Associate

We are looking for a D2C Associate to support and drive business growth across India and

US markets. The role involves managing and understanding Shopify, website flow,

customer journey, retention marketing, affiliate marketing, while identifying opportunities

to improve conversions and overall D2C performance.

Responsibilities

• Support D2C growth across India and US markets.

• Monitor Shopify sales, conversion rate, AOV, customer behaviour, and key D2C metrics.

• Understand and support Meta Ads, retention marketing, and affiliate marketing

initiatives.

• Regularly check the complete website flow, including product pages, cart, checkout, and

payment journey.

• Monitor payment gateways and checkout partners and identify issues affecting customer

experience.

• Analyse competitors, customer behaviour, and market trends.

• Prepare sales and performance reports using Excel/Google Sheets.

• Coordinate with internal teams to execute D2C growth initiatives.

Qualifications

• 0–6 months of experience in D2C or a related role.

• Good understanding of D2C growth channels and Shopify.

• US market exposure/experience is preferred.

• Strong analytical, communication, and execution skills.

Proficiency in MS Excel or Google Sheets.