Data Analytics & Budgeting Lead

Own the end to end marketing data ecosystem, ensuring accuracy, consistency, and accessibility across campaigns, channels, and platforms. Develop and maintain dashboards and reporting frameworks that provide actionable insights for leadership and cross functional teams. Analyze performance trends and Marketing Data to identify growth opportunities, inefficiencies, and optimization levers across the marketing funnel. Ensure data quality and compliance, including validation processes, documentation, and adherence to internal and external standards. Lead annual and quarterly marketing budget planning, aligning allocations with strategic priorities, product launches, and campaign roadmaps. Monitor budget utilization, ensuring spend accuracy, timely reconciliation, and proactive identification of variances. Manage marketing forecasting, including spend pacing, ROI projections, and scenario modeling for leadership decision making.

Desired Candidate Profile

Bachelor s degree in business administration, or any related field. 5- 7 years of related experience.