DC BENELUX Sales Director

ROLE MISSION Lead Datalogic’s Data Capture commercial strategy across the Benelux, with full accountability for revenue growth, profitability, market-share expansion and strategic customer development.

The Sales Director will lead the regional sales organisation and strengthen Datalogic’s position across Transport & Logistics, Retail, Manufacturing and Healthcare, translating EMEA and global priorities into effective local execution.

Key Responsibilities

• Define and execute the Benelux Data Capture sales strategy in alignment with EMEA and global objectives.
• Own regional revenue and profitability targets, driving sustainable growth and market-share expansion.
• Lead, coach and develop the Benelux sales team, building capabilities, accountability and succession.
• Identify and pursue growth opportunities across Transport & Logistics, Retail, Manufacturing and Healthcare.
• Own strategic account development and build trusted relationships with senior customer stakeholders.
• Drive customer segmentation, account prioritisation and value-based selling.
• Lead forecasting, pipeline management, budgeting and business reporting, ensuring accuracy and timely corrective action.
• Monitor performance across accounts, industries and channels, translating insights into commercial actions.
• Adapt global strategies to local market dynamics and act as the primary interface between the Benelux organisation, EMEA leadership and global Business Units.
• Foster cross-functional collaboration to maximise customer value and business impact.

Key Requirements

• Bachelor’s degree in Business, Economics, Engineering or a related discipline.
• 8–10 years of relevant sales experience, including leadership of account managers and commercial responsibility for a country, region or industry.
• Proven track record in selling AIDC and/or Industrial Automation devices and solutions to end users or OEMs.
• Strong knowledge of Retail, Transport & Logistics, Manufacturing or Factory Automation; exposure to Healthcare is an advantage.
• Demonstrated success in achieving revenue targets, developing strategic accounts and growing market share.
• Experience in sales strategy, business planning, forecasting, pipeline governance and performance management.
• Fluency in Dutch and English (C1–C2); French is an advantage.

Other Information & Specific Skills

• Strategic and commercially driven leadership style, with a strong focus on execution and results.
• Executive presence and ability to influence senior stakeholders internally and externally.
• Excellent communication, negotiation and relationship-building skills.
• Strong analytical capabilities, business judgement and ability to translate data into action.
• Proven ability to lead and develop high-performing teams in an international environment.
• Collaborative, customer-focused, resilient and accountable approach.
• Familiarity with CRM platforms; Microsoft Dynamics is preferred.

Compensation & Benefits

• Location: Culemborg, Gelderland
• Annual base salary: €100,000–€125,000
• Variable compensation: €70,000
• Welfare and benefits package
• Contract type: Permanent

The final package will be defined based on the candidate’s experience, expertise and overall fit for the role.