Deal Desk Operations Manager

Who you are

• Thinks like a revenue owner, not an event planner
• Understands that great field marketing starts with the right accounts, not the right venue
• Builds strong relationships with Sales and becomes a trusted partner to the field
• Operates independently and thrives in fast-moving environments
• Highly organized with exceptional attention to detail
• Comfortable balancing strategy with execution
• Brings creativity while remaining focused on measurable business outcomes
• Uses AI tools to improve planning, research, content creation, and execution
• 5+ years of B2B SaaS field marketing, ABM, or event marketing experience
• Proven experience generating measurable pipeline through field programs
• Experience partnering closely with enterprise sales teams
• Experience building account-based marketing campaigns
• Experience planning executive-level customer events
• Experience working with technology partners or channel organizations
• Strong project management and organizational skills
• Experience measuring attribution, pipeline influence, and program ROI
• Excellent written and verbal communication skills
• Comfortable operating in a lean, high-growth environment
• Experience marketing to developers, platform engineering, DevOps, data engineering, or security audiences
• Experience with HubSpot, Zoom, or similar event platforms
• Experience supporting customer marketing and expansion programs
• Experience working with partners
• Experience using AI tools to improve campaign execution

What the job involves

• We’re looking for a Field Marketing Manager to build and scale highly targeted programs that create pipeline, accelerate strategic opportunities, deepen customer relationships, and strengthen our partner ecosystem
• You’ll own regional marketing programs that combine executive events, partner activities, digital experiences, account-based marketing, and customer engagement into measurable pipeline
• You’ll work directly with Sales, Customer Success, Partners, and Demand Generation to bring our highest-value accounts together through experiences that move deals forward
• If you think in terms of pipeline instead of attendance and revenue instead of registrations, you’ll fit right in
• Build and execute field marketing programs across North America, including executive dinners, roundtables, regional events, customer meetups, webinars, workshops, roadshows, and virtual experiences
• Develop account-based marketing programs aligned to strategic enterprise accounts, expansion opportunities, and priority territories
• Partner with Sales to identify target accounts, build invite lists, and create programs that accelerate active opportunities
• Work closely with Customer Success to develop customer marketing events that drive expansion, advocacy, and executive engagement
• Plan and execute partner marketing activities with cloud providers, technology partners, GSIs, and regional partners
• Develop integrated campaigns around every field program, including pre-event outreach, digital promotion, follow-up, and nurture
• Own the regional field marketing calendar and align programs with product launches, sales priorities, and partner initiatives
• Measure pipeline sourced, pipeline influenced, opportunity acceleration, customer engagement, and overall program ROI
• Manage event vendors, sponsorships, budgets, logistics, and execution from concept through follow-up
• Build repeatable playbooks that scale successful field programs across regions and audiences
• What Success Looks Like:
• Consistent pipeline contribution from field marketing programs
• Increased engagement across strategic enterprise accounts
• Strong customer participation that drives expansion opportunities
• High-impact partner programs that generate qualified pipeline
• Strong sales alignment before, during, and after every program
• Clear reporting on ROI, pipeline influence, and revenue contribution

Benefits

• A remote-first workforce
• Home office allowance
• Meaningful equity
• Comprehensive health, vision and dental benefits
• Flexible time off
• No punks, no jerks culture
• Growth opportunities and ability to move up within the company
• 401K