Demand Generation Director

Who you are

• You're a creative problem-solver and systems builder who is wired to find solutions. You confidently dive into complex challenges and have a talent for making them simple for others. Your curiosity drives you to constantly grow and contribute to an environment of trust and teamwork
• Great ideas come from many paths, and your unique perspective matters more than checking every box. What matters most is the mindset you bring to the work
• Enterprise B2B Software Track Record: 10+ years of progressive demand generation leadership in enterprise B2B SaaS/software (experience in headless/composable commerce, middleware, or developer-centric infrastructure is a major plus)
• Global Team Leadership: Proven experience leading and inspiring remote, cross-functional GTM teams across multiple regions and time zones
• Advanced ABX & Digital Native: Mastery of modern enterprise GTM plays, multi-touch attribution, data analytics, and modern martech stacks (CRM, Marketing Automation, Intent Data engines)
• Analytical Precision: A strong business acumen with a passion for pipeline math, unit economics, and data-backed decision-making
• Cross-Functional Influence: Exceptional communication skills with a demonstrated ability to align product, sales, finance, and executive stakeholders around unified growth goals
• AI Aptitude: A genuine curiosity for using AI tools and capabilities to work smarter and more effectively, paired with a drive to learn and put them into practice in your team

What the job involves

• As our Director of Demand Generation, you’ll support the Marketing team by owning the global strategy and execution for generating pipeline across our target enterprise accounts
• Leading a multi-disciplinary team spanning Digital Marketing, ABX, Field & Regional Marketing, Corporate Events, and Web Experience, you will partner closely with Sales and Revenue Operations to turn demand into predictable revenue
• Strategic Growth Leadership: Design and execute an integrated, multi-channel global demand engine aligned with corporate ARR targets, market expansion goals, and key enterprise ICPs
• Team Scaling & Management: Lead, mentor, and expand a high-performing global team across ABX, Field Marketing, Digital, Web, and Events—fostering a culture of experimentation, accountability, and commercial excellence
• Pipeline Acceleration & ABX: Architect targeted Account-Based Marketing strategies for enterprise accounts, driving both net-new logos and expansion within existing accounts across North America, EMEA, APAC, and LATAM
• Full-Funnel Optimization: Establish a rigorous, data-driven approach to track end-to-end conversion rates, pipeline velocity, CAC, ROMI and marketing-attributed/influenced pipeline across all channels
• Sales & GTM Alignment: Serve as a core partner to Global Sales leadership, unifying marketing targets with sales pipelines, optimizing lead-to-opportunity handoffs, and continuously aligning GTM execution
• Leverage AI to Build for Scale: Identify opportunities to scale marketing programs and outcomes by implementing new ways-of-working supported by AI capabilities
• Budget & Performance Ownership: Manage the global demand gen budget, making agile resource-allocation decisions backed by ROI analytics and attribution models

Benefits

• 100% covered premiums for medical, dental, and vision insurance for you, dependents, and spouse/partner
• Generous time off package including PTO, parental leave, company holidays, sick time, and volunteer time off
• Monthly health membership and phone stipend
• Compensation benefits including 401K company match and an annual professional development stipend
• Flexible, family-friendly working hours - we are a remote first company