Demand Planner

Job Purpose:

The Demand Planner is responsible for developing and managing demand forecasts for assigned products and customers, ensuring accurate and reliable demand plans to support business objectives. This role leverages historical sales data, market intelligence, consumer insights, and cross-functional inputs to build and maintain forecasting models.

As a key liaison between Supply Chain, Sales, Marketing, and Commercial teams, the Demand Planner facilitates alignment on demand assumptions, identifies risks and opportunities, and drives consensus forecasting to support effective business planning and decision-making.

Roles & Responsibilities:

• Develop and maintain demand forecasts by analyzing historical sales data, market trends, and demand drivers.
• Create and refine statistical forecasting models, monitor forecast accuracy, and identify opportunities for improvement.
• Collaborate closely with Sales, Marketing, and Finance teams to align forecasts, review assumptions, and build consensus demand plans.
• Facilitate the Demand Planning and S&OP processes, including risk identification, issue escalation, and stakeholder communication.
• Translate demand forecasts into actionable insights for Production Planning, Distribution Planning, and inventory management.
• Review promotional activities, budget updates, and customer plans to ensure forecasts reflect the latest business conditions.
• Prepare and maintain demand planning reports, dashboards, and forecasting data within the Demand Planning system.
• Monitor forecast performance, market intelligence, and competitive insights to drive continuous process improvement.
• Support operational excellence initiatives and manage departmental budgets to ensure alignment with business objectives.

Qualifications:

• Bachelor’s degree from a reputable university in Industrial Engineering, Business Administration, Statistics, Supply Chain Management, Mathematics, or a related field.
• Minimum 5–6 years of experience in Demand Planning, Supply Planning, Material Planning, or Resource Planning.
• Prior experience in a multinational FMCG company is highly preferred.
• Strong analytical and problem-solving skills, with experience in forecasting and demand planning processes.
• Excellent communication skills and fluent in English, both written and spoken.