Digital Ads Assistant

Position Summary

We are looking for a motivated and detail-oriented Digital Marketing Assistant (Paid Ads) to support the execution, monitoring, and optimization of digital advertising campaigns across multiple e-commerce and social media platforms. This role is ideal for someone who is analytical, eager to learn, and passionate about digital marketing. Whether you're a fresh graduate with a strong interest in paid advertising or someone with relevant experience, you'll have the opportunity to grow in a fast-paced e-commerce environment.

Key Responsibilities

Paid Advertising & Campaign Management

• Assist in setting up, managing, and optimizing advertising campaigns on TikTok Ads, Meta Ads (Facebook & Instagram), and Shopee Ads.
• Monitor campaign performance daily and ensure ads are running smoothly.
• Track key performance metrics such as ROAS, CTR, CPC, CPM, conversions, and sales.
• Support budget allocation and pacing based on campaign performance.

Reporting & Performance Analysis

• Prepare daily, weekly, and monthly performance reports.

• Update campaign trackers and dashboards accurately.

• Analyze campaign results and identify trends or areas for improvement.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

• Fresh graduates are welcome to apply.

• Experience in Meta Ads, TikTok Ads, Shopee Ads, or other digital advertising platforms is an advantage but not required.

• Basic knowledge of digital marketing and paid advertising concepts is a plus.

• Strong analytical and problem-solving skills.

• Proficient in Microsoft Excel/Google Sheets and Google Workspace.

• Excellent attention to detail and organizational skills.

• Able to work independently and collaboratively within a team.

Preferred Skills

• Familiarity with Meta Ads Manager, TikTok Ads Manager, and Shopee Ads (hands-on experience is an advantage but not required).
• Proficient in Microsoft Excel and Google Sheets for reporting, data analysis, and performance tracking.
• Basic understanding of digital marketing, paid advertising, and e-commerce concepts.
• Ability to monitor and interpret key advertising metrics such as ROAS, CTR, CPC, CPM, and CPA. Strong analytical and problem-solving skills with attention to detail.
• Excellent time management, organizational, and multitasking abilities.
• Ability to manage multiple brands, campaigns, and deadlines in a fast-paced environment.
• Good written and verbal communication skills with the ability to work independently and collaboratively.
• Willingness to learn new advertising platforms, tools, and industry best practices.
• Proactive, adaptable, and receptive to feedback for continuous improvement.

What You'll Gain

• Hands-on experience managing advertising campaigns across leading digital platforms.

• Training and mentorship in paid advertising and performance marketing.

• Exposure to e-commerce, data analysis, and digital marketing strategies.

• Opportunities for career growth into Digital Marketing Specialist, Performance Marketing Specialist, or Paid Ads Manager roles.

• Competitive compensation, benefits, and continuous learning opportunities.