Digital Analyst

Responsibilities: The Candidate would be-

1. Responsible to provide Analytical Insights & Intelligence support towards aligned business or project or initiative.
2. Drive partnership with US Web Analytics team, Go-To-Market teams, eCommerce teams, Adobe.com Product Managers team etc. and be the Subject Matter Expert for aligned areas.
3. Provide in-depth narration towards Weekly Performance of the business.
4. Innovate and deploy analytical solutions including data science models to solve the business problems e.g. building an Anomaly & contribution tool to
5. Defining Analytics requirements and validation of any new assets or launches, events etc.
6. Conduct A/B or multivariate test analysis and present the findings and recommendations to the stakeholders.
7. Provide Pre vs Post impact analyses towards changes on the Adobe.com
8. Building Visitor/customer journeys on Adobe.com to achieve desired outcome.
9. Building solutions that are scalable, repeatable, effective, and meet the expectations of stakeholders.

Analytics Skill Set: The Candidate should possess-

1. 2-5 years related work experience in online ecommerce environments. MBA or Masters in a quantitative field like Economics, Statistics, Engineering, or IT is desirable.
2. Expert with Adobe Analytics analysis or Customer Journey Analytics (CJA) and insight generation.
3. Proven ability to perform in-depth data analysis and present insights in a clear manner
4. Strong analytical and quantitative orientation along with story telling skills.
5. Basic understanding of A/B testing /experimentation design (hypothesis formulation, statistical significance, read-out).
6. Hands-on, production-level proficiency in Python and SQL for data extraction, transformation, and analysis.
7. Demonstrated experience building LLM-based applications — e.g., chatbots, AI agents, retrieval-augmented generation (RAG) pipelines, prompt-engineered tools, or automation skills with a portfolio or examples you can walk through.
8. Proficient in utilizing Microsoft Excel/Microsoft PowerPoint- Expert at the creation and use of Excel pivot tables to drive analytics.
9. Experience with data visualization tools, such as Tableau, Power BI etc. is a plus
10. Strong knowledge of online marketing strategies.
11. Excellent verbal and written communication skills.