Digital Communications Advisor

Digital communication advisor

Part-time 20 hours/week, $85K pro rated

Hybrid – In Office and Remote

*Please note, applicants for this role are asked to submit a cover letter, CV, and examples of recent digital work.*

Your contribution

Are you guided by a role with real purpose and meaning? Consider championing health equity at Health Coalition Aotearoa (HCA), a Te Tiriti-led organisation. You’ll get to make a difference by using your digital content skills for social good, engaging our members, stakeholders, and wider audiences with health advocacy campaigns, programs, and projects. Join us in our mahi making a tangible impact.

Working as part of a small, agile team, you will manage our social media channels to grow engagement and take the lead on producing our email newsletters. You’ll have a passion for understanding what lands with our audiences, and take pleasure from fine tuning our approach to achieve maximum results.

A strong member and stakeholder focus is a must, surprising and delighting those you work alongside with your proactive advice and social media skills. You’ll have a can-do attitude, and be keen to learn and give things a go. You can follow existing processes, but have a quality improvement and creative mindset, always looking to contribute new ideas to maximise HCA’s impact.

Your key focus

Social media

• Raising the profile of our organisation through creating and maintaining a social media schedule across pages and platforms (LinkedIn / Facebook/Instagram/TikTok).

• Plan, implement and manage paid and organic campaigns including targeting, ongoing analysis and optimisation.

• Monitor and moderate posts and comments.

• Social media monitoring of the public health/education sectors and beyond for trends and conversations we should be a part of.

• Supporting key HCA staff, Expert Panels and HCA members on social media use.

• Use data and analytics to inform our ongoing social media strategy.

Email newsletters

• Oversight and management of all email newsletters distribution
• Database and list management.
• Use data and analytics to inform our ongoing newsletter strategy, including A/B testing.
• Making the best of Mailchimp, including workflows and automation.

Website content management

• Implement use of Facebook pixels to build a variety of targeted audiences and enhance possibilities for push campaigns.

• Creating and updating pages, including copy writing.

• Able to use WordPress and elementor

Building the value of the Health Coalition Aotearoa network

• Promoting the HCA brand, positioning HCA as the go to voice for expert opinion on prevention and health equity for media, members and the wider public.

• Effectively communicating the organisation’s key messages to our members and stakeholders.

To stand out from the crowd and fit in here you will have:

Education / training

• A tertiary qualification in digital marketing, communications, or something similar.

• 4+ years’ experience in a digital marketing or communication role, or something similar.

Experience

• Experience and knowledge of Meta Business Suite and Ads Manager.

• Experience and knowledge of CMS.

• Experience developing and delivering email marketing campaigns and using email marketing systems (experience with Mailchimp)

• Working knowledge and experience in digital marketing, specifically with website content and social channels.

Knowledge / skills

• Experience collaborating effectively with peers and collaborators across an organisation and membership.

• Experience implementing communication strategy through social media channels.

• Experience in building community engagement strategies and community/channel management.

• High level of attention to detail in proofing and editing, strong written and verbal communication skills – in Plain English.

• Knowledge of Te Tiriti, tikanga and te reo Māori will be a big advantage.

• Organised and methodical, can work on multiple projects at once with a good deal of autonomy.

• Ability to read and consume news, building links between the work we do and the world we live in.

• Videography, photography, and social media layout experience desirable (Canva experience a bonus).

• Proficiency with Office 365 products and competency using video conferencing. OneDrive experience a bonus.

• Ability to achieve a lot with a little – as a not-for-profit we don’t have a big budget but do look for big results!

Ready to Apply?

You can submit your application through seek, or directly to [email protected] with the following:

• Your current CV
• A cover letter (Please note: Applications without a cover letter will not be considered)
• Examples or portfolio samples of your digital work (e.g., social media posts, visual assets, or campaign collateral)

If you have any questions about the role, please contact us at [email protected]. This job posting will close as of 11:59PM Wednesday, September 29.