Digital Communications Officer

Company description:

Inspired Education is the leading global group of premium schools, with a portfolio of 126 premium private schools spanning 6 continents which utilise proven educational practices from every corner of the globe, ensuring over 95,000 students receive a world-class learning experience from Kindergarten to Year 13.

In 28 countries, Inspired schools are individually developed and anchored in the vibrant cultures of their respective locations. They collectively form an international family of schools that nurtures each student's academic and personal development in a progressive, dynamic, and innovative learning environment.

By joining our award-winning team of over 13,000 employees, you can work in state-of-the-art facilities alongside industry-renowned educators and leaders in some of the world's most desirable locations. We invest heavily in our team members who enjoy industry-leading professional development, exceptional career opportunities, and mobility across our group.

Job description:

Role Summary

ACG School Jakarta, part of the globally recognised Inspired Education Group, is a leading international school in South Jakarta serving a diverse community representing more than 36 nationalities. The school delivers world-class education through the Cambridge and International Baccalaureate (IB) curricula, fostering academic excellence, innovation, and global citizenship.

The Digital Communications Officer is responsible for planning, creating, and delivering engaging digital communications and marketing initiatives that strengthen the school's brand, support student enrolment growth, and enhance engagement with prospective families, current parents, students, staff, and the wider community.

Reporting to the Enrolments Manager, the role leads the day-to-day management of the school's digital channels, including the website, social media platforms, email communications, digital advertising campaigns, photography, videography, and content development. The Digital Communications Officer works closely with school leadership, teachers, admissions staff, students, and regional marketing teams to showcase the unique learning environment, achievements, and opportunities available at ACG School Jakarta.

The successful candidate will be a creative and results-oriented communications professional with strong storytelling abilities, digital marketing expertise, and a passion for education. Through compelling content creation, strategic marketing campaigns, and effective stakeholder engagement, the role will help position ACG School Jakarta as one of Indonesia's leading international schools while ensuring alignment with Inspired Education Group's global brand standards.

Key Responsibilities

• Develop and implement digital marketing and communication strategies that support admissions, enrolment growth, retention, and brand awareness objectives.
• Create, manage, and publish high-quality content across the school's website, social media channels, email campaigns, newsletters, photography, and video platforms.
• Maintain and enhance the school's digital presence, ensuring all online content remains current, engaging, accurate, and aligned with brand guidelines.
• Manage social media planning, content calendars, community engagement, campaign execution, and performance reporting.
• Capture and promote school life through compelling storytelling that highlights student achievements, academic excellence, co-curricular activities, events, and community engagement initiatives.
• Collaborate with academic and non-academic teams to identify content opportunities and communicate key school messages effectively.
• Support admissions, marketing events, open days, and community engagement activities through targeted promotional campaigns and communications.
• Monitor and analyse digital marketing performance, providing insights and recommendations to improve engagement, lead generation, and campaign effectiveness.
• Ensure consistency and compliance with Inspired Education Group branding, communication standards, and best practices across all platforms.
• Coordinate the administration and promotion of the school's Extra-Curricular Activities (ECA) programme, including communication with parents, staff, and students.

The Ideal Candidate Will Have

• Bachelor's degree in Marketing, Communications, Digital Media, Public Relations, Journalism, or a related field.
• Minimum three years' experience in digital marketing, communications, content creation, or a similar role.
• Excellent written and verbal English communication skills with strong copywriting and storytelling abilities.
• Proven experience managing websites, social media channels, email marketing, and digital advertising campaigns.
• Strong skills in content creation, including photography, videography, graphic design, and multimedia production.
• Proficiency with digital marketing tools such as CMS platforms, Canva, Adobe Creative Suite, Google Analytics, and social media management tools.
• Strong organisational and project management skills with the ability to manage multiple priorities and deadlines.
• Analytical mindset with the ability to interpret performance data and identify opportunities for continuous improvement.
• Excellent interpersonal and stakeholder management skills with the ability to build strong relationships across the school community.
• A proactive, creative, and professional approach, with a genuine passion for education and promoting a positive school experience.

Key Success Indicators

• Increased brand visibility and engagement across digital platforms.
• Growth in enquiries and student enrolment leads generated through marketing initiatives.
• Consistent delivery of high-quality content aligned with school and brand objectives.
• Strong engagement levels across website, social media, and email channels.
• Effective promotion of school events, programmes, and student achievements.
• Positive collaboration with internal stakeholders and external partners.
• Accurate and timely delivery of marketing campaigns and communications.

Profile description:

The ideal Digital Communications Officer is a creative, proactive, and highly organised communications professional with a passion for storytelling, digital marketing, and education. They possess strong writing, content creation, and digital engagement skills, with the ability to translate the vibrant life of the school into compelling communications that resonate with prospective families, current parents, students, and staff.

A successful candidate combines creativity with strategic thinking, using data-driven insights to develop and optimise marketing campaigns across multiple digital platforms. They are confident managing websites, social media channels, email marketing, photography, videography, and multimedia content while ensuring brand consistency and professional standards at all times.

The role requires excellent interpersonal and stakeholder management skills, with the ability to work collaboratively across departments and build positive relationships within a diverse international school community. The ideal candidate is adaptable, detail-oriented, and capable of managing multiple priorities in a fast-paced environment while maintaining a strong focus on quality, deadlines, and results.

Above all, they are passionate about promoting educational excellence and creating meaningful connections that enhance the reputation, visibility, and continued growth of ACG School Jakarta.

We offer:

State of the Art Facilities
Enjoy lessons in spacious classrooms, advanced science labs, and leisure facilities that are fully equipped with cutting-edge resources and digital technology.

Investing in your personal growth
With an open mind committed to continuous learning and innovation, you'll be supported by the most advanced practices to remain at the forefront of international education.

Be part of a diverse international team
We're a truly global community where your colleagues and students come from cultures and countries from all corners of the earth.

Join us to connect, challenge, and collaborate with peers and renowned experts, as part of a diverse international team.