Digital Marketer

Job Title: Digital Marketer

Experience Required: 6 months – 1 year

About the Role

We are looking for a motivated Digital Marketer to plan, execute, and optimise campaigns across Meta and Google platforms. The ideal candidate should be skilled in lead generation, have working knowledge of SEO, and be comfortable managing paid ad campaigns to drive business growth.

Key Responsibilities

Plan, create, and manage Meta Ads (Facebook & Instagram) campaigns

Generate quality leads through paid and organic digital channels

Run and optimize basic Google Ads campaigns

Perform on-page and off-page SEO activities to improve website ranking

Monitor campaign performance and optimize for better ROI (CTR, CPL, conversions)

Conduct keyword research and competitor analysis

Track and report leads generated on a daily/weekly basis

Coordinate with the content/design team for creatives and ad copies

A/B test ad creatives, audiences, and landing pages

Stay updated with the latest digital marketing trends and platform updates

Requirements

6 months to 1 year of experience in digital marketing

Hands-on experience with Meta Ads Manager

Basic knowledge of Google Ads

Understanding of SEO fundamentals (keyword research, on-page optimization)

Proven ability to generate leads through digital channels

Good analytical skills to interpret campaign data

Basic knowledge of tools like Google Analytics, Google Search Console (preferred)

Strong communication skills

Work Location: In person

Work Location: In person