Digital Marketer (Live Host)

Job Purpose:
To drive product awareness, audience engagement and sales through live-streaming, digital content creation and promotional activities for Samurai aerosol spray products.

Job Responsibilities

• Conduct regular live-streaming sessions to promote and sell Samurai aerosol spray products.
• Demonstrate and explain product features, benefits, usage and applications clearly during live sessions.
• Engage with viewers, respond to comments and enquiries, and encourage product purchases.
• Support and achieve monthly live-streaming, engagement and sales targets.
• Plan and prepare live-streaming content, product demonstrations and promotional materials.
• Shoot, produce and edit engaging videos, photos and graphics for social media and product promotion.
• Create creative and relevant content based on product campaigns, trends and customer interests.
• Monitor live-streaming and content performance, including views, engagement, enquiries and sales.
• Participate in company events, exhibitions and promotional activities to conduct live-streaming and promote Samurai aerosol products when required.
• Support other digital marketing and promotional activities as assigned.

Requirements

• Diploma/Bachelor's Degree in Marketing, Business Administration or related field.
• Confident, energetic and comfortable speaking in front of a camera and audience.
• Strong communication, presentation, engagement and selling skills.
• Experience in live hosting, live selling, digital marketing or content creation is an advantage.
• Able to shoot and edit videos, photos and basic graphics using relevant tools/software.
• Familiar with TikTok, Facebook, Instagram, YouTube or other social media platforms.
• Creative, proactive and able to generate engaging content ideas.
• Comfortable working with sales, engagement and live-streaming targets.
• Presentable, well-groomed and professional in appearance.
• Willing to travel and participate in events or promotional activities when required.
• Willing to learn and understand Samurai aerosol spray products and their applications.
• Possess a valid Malaysian driving licence.