Digital Marketing Executive

TEKNOSA IS BEAUTIFUL WITH YOU!

We bring technology and happiness together at Teknosa. Since our establishment in 2000 within Sabancı Holding, we have been saying "Technology for Everyone".

We would like to see you among us in Teknosa of the future, where we focus on our values: happiness, collaboration, empathy, proactivity, trust and sincerity!

Your Responsibilities

• Plan and manage paid advertising performance across Google Ads, Meta Ads, TikTok Ads, Bing Ads, Yandex Ads, Criteo, and other RTB/programmatic platforms to drive sales and brand awareness
• Manage and direct the day-to-day work of external performance marketing agencies, setting priorities and holding them accountable for results
• Conduct hands-on analysis of campaign and channel performance and translate findings into clear, regular optimization directives for agencies and internal stakeholders
• Track and report performance using Google Analytics (GA4), Adjust, and other web analytics/attribution tools
• Analyze website traffic and user behavior to inform channel and budget allocation decisions
• Stay current on performance marketing and programmatic advertising trends, and proactively adapt strategy

What We Expect

• Bachelor's degree in a relevant field, such as Computer Science, Industrial Engineering, Statistics, or a related discipline
• At least 4 years of hands-on experience in performance marketing
• Hands-on experience with SA360 is required
• Proficiency in Google Ads, Meta Ads Manager, and GA4, with familiarity with Bing Ads, Yandex Ads, Criteo, and other RTB/programmatic platforms
• Strong analytical skills with a demonstrated ability to make data-driven decisions
• Knowledge of CPAS (Comparison Shopping / Collaborative Performance Advertising Solutions) is a plus
• Previous agency experience is a plus

Our Benefits We Think You May Be Interested In

• Hybrid working model
• TeknoFlex - flexible benefits
• Multisport – special agreements with sports centers
• Birthday leave
• Ergonomics & internet allowances
• Studio Live online well-being app membership
• Teknosa Volunteers - social responsibility projects
• Teknosa Academy - online and in-class trainings
• TeknoYaşam activities - discounts and Teknosa Social Clubs (theatre, volleyball, movies…)
• Sabancı Life - special advantages
• Sabancı Sports Games - opportunity to feel the unifying power of sports

Thank you for interest in our job posting! You can follow our corporate page and social media accounts to have more information about Teknosa.