Digital Marketing Executive

MumsMe is currently looking for TALENTS like you to join as Digital Marketing Executive. You will be mainly responsible for managing Paid Google Ads Campaign with specialization in Search Engine Marketing (SEM) and Influencer & Affiliate Marketing Management.

We do not need you to be an expert in the industry because we are willing to train and guide you. But hey, these traits are still much appreciated: detail-oriented and data-driven analytical skills.

Your Benefits

• Annual Bonus
• Annual Increment
• Transport Allowance / Season Parking Cards
• Attendance Bonus
• Happy Funds - to brighten up your day in any way when you feel down!
• Wellness Benefits - funding you for a healthy lifestyle!
• Outpatient Benefits - claims for you and your dependents!
• Quarterly Employee Excellence Cash Awards
• Public Holidays Entitlement (All Federal & State Holidays)
• Career Progression in 1 - 2 years
• Employee Referral Incentives
• Company and Team Events
• Medical Insurances

Job Descriptions:

Campaign Execution

• Assist in developing, executing, and monitoring initiatives to increase conversions, revenue, and profitability.
• Set up assigned Google and social media ad campaigns.
• Manage SEM, Display, and Social Media campaigns by tracking and optimising results.
• Work closely with internal teams to ensure campaigns meet visibility and conversion goals.

Social Media & Content Support

• Assist in managing company social media accounts and content.
• Research and propose curated social media content.

Market & Competitor Research

• Conduct research on market trends, brand audiences, and competitors to support campaign strategies.

Influencer & Affiliate Marketing Management

• Manage influencer and affiliate partnerships across relevant social media platforms, including onboarding, coordination, and performance tracking.
• Build and maintain strong relationships with influencers, affiliates, and agencies to support campaign objectives.

Reporting

• Generate weekly, monthly, and quarterly ad performance and campaign analysis reports.

Quality Standards

• Maintain high standards of work quality and meet set timelines for all deliverables.

Job Requirements

1. Required Language: English and Mandarin (to handle mandarin advertising content for mandarin-speaking audiences).
2. Must have at least 1 year of working experience in marketing or related field handling Google ads and Meta Ads.
3. At least 2-3 years of working experience in Google ads and Meta Ads driving conversion rates to be considered for senior role.
4. Skilled in Google Analytics 4, Looker Studio, Google Tag Manager, or Google Search Console will be an added advantage.
5. Google-certified individuals will also have an added advantage.
6. Fresh graduates with hands on experience in Google ads or Meta Ads may also apply.
7. Able to start work within short notice period will be preferred.

If you are ready to embark on a career journey, we shall look forward to work with you!