Digital Marketing Executive

Location: Gurgaon

Job Description

• Monitor campaign budget. Measure ROI and KPIs.
• Working on Google Analytics for goal setup, report generation, website study, visitor analysis, social media tracking, AdWords tracking, and various other tools.
• Track and measure SEO and Google Analytics metrics and Facebook, Instagram and provide reports
• Measure and report performance of all digital marketing campaigns using a variety of Web analytics tools (Google Analytics, WebTrends, SEMrush, MOZ etc.)
• Managing all social media platforms i.e. Facebook, Instagram, Twitter, LinkedIn, etc.
• Evaluate competitors digital marketing strategies and create new plans to mitigate the same.
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Conducting regular research to keep abreast of the latest trends/ updates in digital: what is new in google /SEM / LinkedIn/etc.
• Coordination with vendors to get the tasks completed on time
• Improve the user experience on the companys website (include design, plugins, new features and usability).
• Brainstorm new and creative growth strategies.

Disclaimer: This job posting and Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.