Potters Wheel Media
Digital Marketing Executive
Skills
1 month ago
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Important information
Contract type:
Permanent, Temporary
Location:
Kerala, India
Work mode:
Onsite
Published on:
30 September 2026
What they need
Job Summary
We are looking for a Digital Marketing Executive with 1–2 years of experience in e-commerce marketing. The ideal candidate should have hands-on experience in driving online sales through digital campaigns, social media, paid advertising, SEO, and e-commerce platforms.
Key Responsibilities
- Plan and execute digital marketing campaigns focused on e-commerce sales and conversions.
- Manage and optimize Meta Ads and Google Ads, including shopping and remarketing campaigns.
- Handle promotions, offers, product launches, and seasonal campaigns for online stores.
- Monitor website traffic, customer behaviour, conversion rates, ROAS, and campaign performance.
- Coordinate product content, banners, landing pages, and promotional creatives.
- Manage social media platforms including Instagram, Facebook, and LinkedIn.
- Support SEO activities including keyword research, product-page optimization, and content updates.
- Prepare regular marketing and sales performance reports.
Skills Required
- 1–2 years of experience in Digital Marketing.
- Strong understanding of Meta Ads, Google Ads, and performance marketing.
- Experience with e-commerce platforms.
- Basic knowledge of Google Analytics, Google Search Console, and tracking tools.
- Understanding of conversion rate optimization and customer purchase journeys.
- Knowledge of SEO, social media marketing, and content marketing.
- Ability to analyse campaign data and improve ROAS, conversions, and online sales.
- Good communication, creative thinking, and organisational skills.
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
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