Digital Marketing Executive

About the role

You will be the main point of contact working together with our external digital marketing agency. You will guide and monitor agency campaigns, oversee social media content, ensure our website and e-commerce stores are updated, analyse performance data, and help manage live promotional events and exhibitions.

Key responsibilities

• Work closely with our digital marketing agency to produce creative content on Facebook, Instagram, TikTok, and LinkedIn that connects with our audience and builds our brand
• Guide and track the agency's work in setting up and running paid ad campaigns (Meta Ads, TikTok Ads, Google Ads) to generate leads and drive sales
• Monitor day-to-day updates on our official website and e-commerce stores (Shopee, TikTok Shop). Ensure product listings, prices, images, and promotions are accurate and up to date
• Review, analyse, and report on performance data across digital ads, social media, online stores, and offline events to help us make smart marketing decisions
• Plan and organize our participation in trade shows, product launches, and promotional events to represent our brand in person
• Work together with internal designers and agency teams to produce on-brand materials like banners, catalogues, flyers, and videos

About you

• Diploma or Bachelor's Degree in Digital Marketing, Marketing, Mass Communication, Business, or a related field
• 1–2 years of experience in digital marketing and e-commerce store management (Shopee/TikTok Shop). Fresh graduates with relevant internship experience or project portfolios are welcome to apply
• Able to work smoothly with an external agency, communicate clearly, track project progress, and review campaign results
• Good written and spoken command of English and Bahasa Malaysia. Proficiency in other languages is advantageous
• Basic understanding or experience with Meta Business Suite, TikTok Ads Manager, Google Analytics, WordPress/Shopify, and Canva/Adobe design tools
• Strong attention to detail, good creative eye, basic data understanding, and good organization skills for event planning

Benefits

• Competitive Basic Salary + Performance Bonuses
• Medical & Healthcare Benefits
• Career Development & Growth Opportunities
• Energetic, friendly, and supportive work environment
• Staff discounts on company products/services