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Digital Marketing Executive

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Onsite

Digital Marketing Executive

ARM InfoTech

Digital Marketing Executive

Skills

Data AnalysisMarketing StrategyEmailingCommunication CampaignGoogle AdsGoogle AnalyticsBudgeting

2 years ago

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Important information


Contract type:

Permanent

Location:

Madurai, Tamil Nadu, India

Work mode:

Onsite

Published on:

13 October 2026

What they need


Job highlights

  • . Proficiency in business analysis planning,marketing strategy formulation,budgeting forecasting,online advertising,and media
  • Experience with analytics tools and a proven track record of successful campaigns is often preferred
  • Minimum 1-3 years of digital marketing experience

The Digital Marketing Executive is a key member of the marketing team, responsible for developing and implementing digital marketing strategies to enhance the online presence and achieve business objectives.

  • Knowledge in digital marketing, including SEO, SEM, and social media marketing

  • Experience with analytics tools and a proven track record of successful campaigns is often preferred.

  • Proficiency in digital marketing tools such as Google Analytics, AdWords, social media management tools, and email marketing platforms.

  • Minimum 1-3 years of digital marketing experience.

  • Ability to think creatively and innovatively, and to develop engaging content for various digital platforms.

  • Excellent written and verbal communication skills.

  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines.

  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, or improving conversion.

  • Proficiency in business analysis planning, marketing strategy formulation, budgeting forecasting, online advertising, and media. RESPONSIBILITY OVERVIEW

    Your Role in Action!

  • Planned, executed, and optimized digital marketing campaigns across various channels, including social media, email, and display advertising.

  • Develop engaging and relevant content for digital channels, including social media posts, blog articles, and email campaigns.

  • Coordinate with graphic designers and content creators to produce compelling visuals and multimedia content.

  • Manage and maintain the organization s social media profiles, ensuring consistent brand messaging and engagement.

  • Collaborate with the SEO team to optimize website content and improve search engine rankings.

  • Implement and manage paid advertising campaigns, including Google Ads and other relevant platforms.

  • Develop and execute email marketing campaigns, including newsletter creation, and segmentation.

  • Monitor and analyze key performance indicators (KPIs) to assess the success of digital marketing initiatives.

  • Prepare regular reports detailing campaign performance and provide insights for continuous improvement.

  • Stay updated on emerging technologies and tools to enhance campaign effectiveness.

  • Collaborate with internal teams and external partners to ensure consistency in brand messaging and marketing initiatives.

  • Communicate effectively with stakeholders, providing updates on digital marketing activities and results.

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