Digital Marketing Executive

Job highlights

• Drive brand visibility and engagement through LinkedIn marketing,including content planning,campaign execution,and lead generation activities. Work Experience
• 1-3 years of experience in social media management
• Good understanding of LinkedIn and Instagram best practices
• Experience in B2B or tech industry

Job Description

We are seeking a creative, proactive, and results-driven Digital Marketing Executive to strengthen our brand presence across digital platforms. The ideal candidate will take ownership of end-to-end digital marketing activities, including social media management, content creation, email marketing, SEO, and lead generation initiatives.

This role is best suited for someone who combines creativity with analytical thinking and is passionate about building engaging digital experiences.

Your Expertise Includes

• Manage end-to-end social media activities across platforms like LinkedIn and Instagram
• Create engaging content including videos, graphics, and written posts aligned with brand voice
• Track and analyze social media performance metrics and optimize strategies based on insights
• Plan and maintain a structured social media content calendar
• Handle daily posting, monitoring, and community engagement (comments, messages, etc.)
• Collaborate with internal teams to create relevant and timely content
• Track performance metrics and optimize content strategy based on insights
• Stay updated with social media trends and suggest new ideas to improve engagement
• Manage and improve website traffic through SEO strategies, WordPress website management, and analytics tools.
• Plan, execute, and optimize email marketing campaigns using Mailchimp.
• Design and execute EDM sequences for B2B lead generation, including copywriting, audience segmentation, performance tracking, and lead nurturing.
• Drive brand visibility and engagement through LinkedIn marketing, including content planning, campaign execution, and lead generation activities.

Work Experience

• 1-3 years of experience in social media management

• Creative mindset with attention to detail

• Strong skills in content creation (copywriting)

• Familiarity with tools like google analytics , ahrefs , semrush , google ads, microsoft clarity, wordpress.

• Good understanding of LinkedIn and Instagram best practices

• Ability to manage multiple tasks and meet deadlines

• Experience in B2B or tech industry

• Basic knowledge of analytics tools and social media insights

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.