Digital Marketing Expert

• Manage and optimize Google Ads and Meta Ads campaigns
• Generate high-quality and qualified leads, with a strong focus on increasing lead volume and conversion
• Develop SEO strategies to improve Google rankings, organic traffic, and enquiries
• Conduct keyword research, on-page SEO, and backlink activities
• Update and optimize website content, landing pages, and overall user experience
• Monitor campaign performance, CPL, conversions, rankings, website traffic, and lead quality
• Analyze competitors and identify new digital marketing opportunities
• Develop and implement strategies to increase enquiries, lead generation, and overall business growth
• Work closely with the marketing and sales teams to support campaigns, promotions, content, and lead-generation activities
• Coordinate with the marketing team to ensure digital campaigns effectively support overall marketing objectives and lead targets
• Provide insights and recommendations to improve campaign performance and increase the number of qualified leads
• Coordinate closely with the Sales Team to analyze lead quality, follow-up outcomes, and conversions, and use these insights to improve targeting and generate more qualified leads

Desired Candidate Profile

• 1 - 2 years of hands-on experience in digital marketing.
• Strong practical expertise in Google Ads, Meta Ads, SEO, and lead generation.
• Proficiency in Google Analytics, Google Search Console, and digital marketing performance tools.
• Strong analytical, creative, and problem-solving abilities with a results-oriented approach.
• Proven experience in generating and improving the quality of leads, particularly for high-value products or services, is preferred.
• Must be currently based in the UAE.