Digital Marketing Head

Job Description: Digital Marketing Head

Company: SKA Group
Location: Noida, Uttar Pradesh
Position: Digital Marketing Head
Salary: Up to ₹100,000 per month

Job Summary

SKA Group is looking for an experienced and result-oriented digital marketing head to lead digital marketing strategies, strengthen brand visibility, generate qualified leads, and drive sales growth for its real estate projects.

Key Responsibilities

• Develop and execute digital marketing strategies for residential and commercial real estate projects.
• Lead performance marketing campaigns across Google Ads, Meta Ads, and other relevant digital platforms.
• Drive qualified leads and optimize lead generation, conversion rates, and campaign ROI.
• Manage SEO, SEM, social media marketing, website optimization, and online reputation management.
• Plan and execute digital campaigns for project launches, brand promotions, and property sales.
• Monitor marketing budgets, campaign performance, CPL, lead quality, and conversion metrics.
• Lead and manage the digital marketing team, agencies, and external vendors.
• Coordinate with the sales and CRM teams to improve lead quality and conversions.
• Analyze campaign data and prepare regular performance reports for management.

Candidate Requirements

• Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
• 7–12 years of relevant experience in digital marketing, preferably in the real estate sector.
• Proven experience in real estate lead generation and performance marketing.
• Strong knowledge of Google Ads, Meta Ads, SEO, Google Analytics, and marketing automation tools.
• Experience in managing digital marketing budgets, teams, and multiple campaigns.
• Strong analytical, strategic planning, communication, and leadership skills.

Compensation & Location

• Salary: Up to ₹1,00,000 per month, depending on experience and suitability.
• Job Location: Noida, Uttar Pradesh.
• Preferred Candidate: Candidates with experience in real estate developers or property development companies.

How to Apply

Interested candidates can share their updated CV with the HR team at SKA Group.

Pay: ₹80,000.00 - ₹100,000.00 per month

Work Location: In person