Digital Marketing Intern

Role & responsibilities

• AI Search Optimisation (GEO/AEO): Improve visibility in AI-powered search by optimising content, website structure, entities, structured data, and knowledge graphs to increase brand discoverability and citations by LLMs.
• Website Conversion Optimisation: Optimise the website to improve user experience, increase conversions, and generate more qualified leads through landing page optimisation, CTA testing, lead magnets, and user journey improvements.
• Decision-Maker Focused Content: Create high-value technical content such as AI insights, engineering blogs, case studies, whitepapers, solution pages, and industry-specific content to attract CTOs, founders, and enterprise buyers.
• LinkedIn Growth: Strengthen brand and leadership presence through leadership, engaging content, case study promotion, and targeted outreach to technology decision-makers.
• Online Brand Presence: Expand visibility across technology and AI directories, review platforms, business listings, startup and developer communities, guest blogs, podcasts, and industry publications to build authority and credibility.
• Analytics & Reporting: Track and analyse key marketing and business metrics to measure performance, identify optimisation opportunities, and improve lead generation and overall marketing effectiveness.

Required Skills & Competencies

Must have:

• Excellent Communication
• Digital Marketing Knowledge
• Content marketing Knowledge
• Google Search Console, & Google Analytics Knowledge

Good to have:

• GEO (Generative Engine Optimisation)
• AI Search optimisation
• Marketing automation
• AI content tools
• Prompt engineering

Qualifications

Master's degree in Business Administration -Marketing, Digital Marketing courses

Perks and benefits

• Competitive Stipend
• Great Work culture and growth opportunity.
• Work on exciting projects and the latest technologies.
• Continuous learning opportunities and developing multiple skills.
• Performance-based PPO

Others

• Office Location: Pimple Saudagar, Pune.
• Working Days: 5 days
• Working hours: 10:00 AM -7:00 PM