Digital Marketing Professional

Digital Marketing Job Responsibilities :

• Hands on experience of creating and optimizing Google Ads PPC Campaigns is a MUST

• Hands on experience of creating and optimizing Facebook and Instagram Campaigns is a MUST

• Good to have experience of creating LinkedIn Ads

• Good Knowledge around Technical SEO and not just backlinks, meta information around the pages and link building is a must have

• Good command on writing content across the pages is a must

• Maintaining our social media presence across all digital channels.

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

• Identify trends and insights, and optimize spend and performance based on the insights.

• Brainstorm new and creative growth strategies.

• Collaborate with internal teams to create landing pages and optimize user experience.

Requirements :

• Experience in Digital Marketing and SEO

• Social Media Management

• Good Oral/Verbal Communication

• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

• Experience in optimizing landing pages and user funnels

• Solid knowledge of website analytics tools (e.g., Google Analytics, Facebook, Omniture, WebTrends)