Digital Marketing Supervisor

Summary:

Responsible for ensuring that the company website is easily found by the target audience. Optimising website structure and content for search engines (SEO) and/or the use of paid online advertising (SEM). Coordinate and enhance the design and functionality of a company website.

Job Scope:

The ideal candidate should have strong experience in:

• E-commerce platforms such as Facebook, Shopee, Lazada, and similar marketplaces
• Strategic planning and execution of social media campaigns
• Product boosting and online engagement
• Product bundling strategies to help minimize slow-moving inventory
• Marketing management and promotional coordination

Digital marketing / Social Networking

Content Strategy

·       Responsible for managing the online presence and brand of a company. Social networking tools such as: Facebook, Twitter and Google+ allow businesses to engage with their consumers in real time.

·       Develop digital strategies that would increase online presence, ad reach and customer base.

·       Review effectiveness of digital marketing campaigns.

·       Responsible for all website content and for creating and implementing the content strategy to ensure online objectives are met.

E-commerce

·       Manage content of company’s ecommerce sites, keep information updated and handle transactions and inquiries.

·       Coordinate request for returns with sales team and warehouse

·       Responsible for converting website visits into online sales. This is often achieved by making the online shopping experience as easy as possible and by introducing special deals

Brand management

·       Ensure that all marketing materials are aligned with brand identity

·       Design marketing collaterals such as but not limited to presentations, emails, brochures, flyers, posters, and online ads

Accuracy and efficiency

·       Timely submission of reports

·       Zero error in data and reports

·       Zero error in processing ecommerce transactions

Qualifications:

Must be graduate of BSBA in Marketing or any related field

With at least 3 years of experience in the retail industry

With experience in tying-up with school universities or other organizations

Other Details:

Monday -Saturday

Fully Onsite