Digital Marketing Supervisor

Key responsibilities

• Media Buying & Standards: Recruit, train, and manage Media Buyers. Enforce campaign structures, naming conventions, and auction exclusion rules. Audit setups, veto risky campaigns
• Ad Infrastructure & Continuity: Maintain BMs, ad accounts, proxies, and 2FA access across Meta, Google, TikTok, and LINE Ads. Develop proactive backup systems, restriction SOPs, and lead incident response.
• Technical Tracking: Oversee setup and integrity of Pixels, CAPI, UTMs, and conversion events to ensure uninterrupted metric reporting.
• Budget Governance: Monitor ad spend against budget, manage payment tools, and evaluate new platforms.
• Marketplace & LINE Operations: Align Shopee, Lazada, and TikTok Shop official stores with legal and pricing guidelines without undercutting core channels. Manage LINE assets (LINE Ads, OA, Rich Menu, Broadcasts), excluding direct chat sales.

Qualifications

• Bachelor degree in Marketing or relevant filed.
• Minimum 5 years of experience managing high-budget advertising campaigns on Meta, Google, and TikTok.
• 2-3+ years of experience managing a team of Media Buyers, with strong knowledge-transfer and coaching skills.
• Hands-on experience managing Business Managers, ad accounts, and resolving account restriction situations.
• Deep understanding of Pixels, Conversions API, and conversion event setups, capable of independently auditing their accuracy.
• Operational-level experience managing Marketplace platforms.
• Advantage: Experience in Direct-to-Consumer (D2C) businesses or the dietary supplement market in Thailand will be highly appreciate.