Digital Marketing VA

Job Summary:
We're pleased to be taking on an experienced Google Ads Virtual Assistant to manage and optimize paid search accounts for multiple businesses in our network. You will own campaign performance end to end — lowering cost per lead, increasing conversion value, and making sure every ad dollar works harder. This is a hands-on role for someone who is comfortable living inside ad accounts, testing changes, and explaining results in plain language.

Key Responsibilities:

• Manage and optimize Google Ads accounts for multiple businesses simultaneously
• Monitor account performance regularly and adjust bids, budgets, and keywords to improve results
• Increase conversion value by refining targeting, ad copy, and landing page alignment
• Track cost per lead, conversion rate, and return on ad spend for each account
• Conduct keyword research to uncover new opportunities and eliminate wasted spend
• Write, test, and iterate on ad copy, headlines, and ad extensions
• Set up and verify conversion tracking for calls, form submissions, and bookings
• Flag account issues, policy warnings, or budget problems immediately
• Deliver clear, easy-to-read performance reports on a consistent schedule

Mandatory Skills:

• Proven, hands-on experience managing Google Ads accounts
• Ability to manage several ad accounts at the same time without losing accuracy
• Solid understanding of conversion tracking and analytics platforms such as Google Analytics or call tracking software
• Strong written English for reporting and ad copy creation
• Comfort working with performance data and translating it into clear recommendations
• Reliable, detail-oriented, and able to work independently
• Strong communication skills with the ability to explain results simply
• Reliable internet connection and a capable computer

Preferred Skills:

• Google Ads certification
• Experience running ads for local service businesses (home services, moving, cleaning, and similar)
• Familiarity with Google Local Service Ads
• Experience with Google Tag Manager, CallRail, or comparable call tracking tools
• Ability to manage multiple projects simultaneously and prioritize across accounts

Why Join Us:
This is a great opportunity to take real ownership of ad performance across a portfolio of growing businesses, where your optimizations translate directly into measurable results. You'll work with a supportive team that values clear communication and initiative, with plenty of room to grow as the account portfolio expands.