Digital Strategy Manager

Job Overview

We are looking for a Digital Strategy Manager to develop and support digital strategies across marketing, technology, and software-related initiatives. The role will work closely with marketing, development, design, and business teams to identify digital opportunities, improve customer engagement, and support the delivery of effective digital solutions for clients and business projects.

Key Responsibilities

• Develop and implement digital strategies aligned with business and client objectives.
• Conduct market research and analyse digital trends, customer behaviour, and competitive activities.
• Identify opportunities to improve digital marketing performance, customer engagement, and online presence.
• Work closely with software development teams to translate business requirements into practical digital solutions.
• Support the planning and execution of digital campaigns, websites, platforms, and other digital initiatives.
• Analyse website, campaign, customer, and business performance data to identify areas for improvement.
• Develop digital performance reports, presentations, and recommendations for management and clients.
• Coordinate with marketing, development, design, and external partners on digital projects.
• Monitor project progress, timelines, deliverables, and key performance indicators.
• Stay informed about developments in digital marketing, software solutions, automation, analytics, and emerging technologies.
• Support the continuous improvement of digital processes, customer journeys, and online experiences.

Requirements

• Diploma or Degree in Digital Marketing, Business, Information Technology, Computer Science, Communications, or a related discipline.
• 3–6 years of experience in digital strategy, digital marketing, technology consulting, product strategy, or a related field.
• Good understanding of digital marketing channels, website development, analytics, and online customer engagement.
• Experience working with technology or software development teams is an advantage.
• Strong analytical, strategic thinking, project coordination, and problem-solving skills.
• Comfortable working with data and digital performance metrics to support business decisions.
• Good understanding of SEO, SEM, social media, web analytics, CRM, or other digital marketing tools.
• Strong communication and presentation skills, with the ability to work effectively with clients and internal teams.
• Proficient in Microsoft Office, Google Workspace, and commonly used digital platforms and analytics tools.
• Ability to manage multiple digital projects and priorities in a fast-paced working environment.

Working Arrangement

• Full-time position
• Singapore-based
• Office-based role in the Ubi Techpark area
• Collaborative working environment across marketing, technology, and software development teams
• Exposure to digital marketing, software solutions, and technology projects
• Opportunities to work on client and business digital initiatives
• Professional development and opportunities to expand digital and technology expertise

Pay: $8,000.00 - $10,000.00 per month

Benefits:

• Additional leave
• Dental insurance
• Flexible schedule
• Health insurance
• Vision insurance

Work Location: Hybrid remote in Ubi