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Director of Community Relations

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Onsite

Director of Community Relations

The Bristal Assisted Living

Director of Community Relations

Skills

Marketing StrategyBusiness Development

10 days ago

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Important information


Contract type:

Permanent

Location:

Armonk, NY 10504, USA

Work mode:

Onsite

Published on:

18 October 2026

What they need


Responsible for maintaining maximum occupancy of the community by following the approved sales systems and, when fully occupied, developing a waiting list of future residents. Maintain accurate records in database for easy access and reporting. Ensure that The Bristal’s reputation is well presented within the community.

Schedule: Tuesday-Saturday 9-5:30PM

  • Greet all visitors in a warm, friendly manner.
  • Ensure schedule flexibility to work one weekend day per week as required (usually a Tuesday-Saturday schedule) as well as some evenings as necessary.
  • Answer inquiry calls in a professional manner with the objective to obtain the most information about the caller and to schedule a visit to the community. A benchmark of 60% of inquiry calls are expected to result in an appointment. Terminating a call without getting critical marketing information is an unacceptable call. Marketing calls may be recorded for quality review.
  • Create and conduct a 1-2 hour monthly in-service for all staff that cover the front desk. Focusing on most recent issues/topics that will ensure proper handling of all incoming inquiries.
  • Collaborate with the Executive Director to create an effective resident referral program, which turns referrals to residents.
  • Conduct community tours that are preplanned and personalized.
  • Facilitate small-group presentations utilizing excellent written and verbal communication skills.
  • Liaison between the Bristal and community referral sources.
  • Follow the sales training system using the sheets found in sales training manual on public files.
  • Completion of all required move in paperwork and the collection of rent monies prior to resident move-in.
  • Manage all marketing inventory as directed.
  • Create and/or Host Marketing/Sales events.
  • Frequent and on-going networking with outside referral sources.
  • Oversee accuracy of available apartment inventory.
  • Maintaining weekly traffic and census reports.
  • Complete community based business development plans quarterly.
  • Complete quarterly marketing strategy and competitive analysis reports.
  • Such reports are to be distributed to the Executive Director, Vice President of Operations and Vice President of Sales in the requisite interval.
  • Other duties as assigned by Executive Director.

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