DTC E-commerce Video Ad Editor /Performance Creative Specialist

About the role

Your main responsibility is to create and continuously improve video creatives for Meta and TikTok advertising. You will work with creator and influencer footage, UGC videos, product footage, lifestyle content, existing winning ads, customer reviews and testimonials, product images, and AI-generated voiceovers, scripts, graphics, and supporting assets. Instead of simply editing one creator video into one final video, you should be able to turn the same footage into multiple testable ad variations.

Key responsibilities

• Edit Meta and TikTok video ads
• Repurpose creator and UGC footage into multiple ad variations
• Develop and test different hooks
• Create different openings, captions, CTAs and pacing
• Identify strong moments inside longer creator videos
• Research competitor and winning DTC ad creatives
• Suggest new creative concepts and angles
• Use AI tools to accelerate scripting and creative production
• Organize creatives systematically for testing
• Review performance results with our team and create new iterations based on advertising data

About you

• Experience in DTC / e-commerce advertising video editing
• Experience with Meta / Facebook video ads editing
• Experience with TikTok ads editing
• Experience with UGC advertising editing
• Experience with direct-response video editing
• Experience with short-form advertising
• Experience with creator content
• Proficiency in CapCut / Adobe Premiere Pro / DaVinci Resolve
• Experience with AI creative tools
• Strong English comprehension

About us

Alorivo.com is a U.S.-focused DTC kitchen and home design brand selling premium, design-driven kitchen products through Shopify. We are currently growing our creator/UGC content library and beginning to scale paid advertising on Meta and TikTok.