E-Commerce Specialist

We are looking for an E-Commerce Specialist to manage and grow our online store performance across traffic acquisition, sales conversion, and customer retention. This role will focus on driving traffic, increasing sales, and improving repeat purchases through effective marketplace and digital marketing strategies.

Responsibilities

• Manage Shopee Ads, Tokopedia Ads, Lazada Ads, as well as Meta Ads and TikTok Ads
• Conduct keyword research and optimize ad performance
• Create content for TikTok, Instagram Reels, and Shopee Video
• Coordinate with KOLs, influencers, and affiliates
• Optimize marketplace SEO on product titles, descriptions, and images
• Improve store appearance, product listings, and copywriting to increase conversion
• Plan and execute promotions such as vouchers, bundles, flash sales, and campaigns
• Monitor product performance and identify growth opportunities
• Manage CRM activities, customer reviews, and retention programs
• Prepare performance reports on traffic, conversion, GMV, ACOS, and repeat orders

Requirements

• 1–3 years of experience in e-commerce, marketplace, or digital marketing
• Familiar with Shopee, Tokopedia, Lazada, and other marketplace platforms
• Experienced in Marketplace Ads, Meta Ads, or TikTok Ads
• Strong understanding of metrics such as CTR, CPC, ROAS, Conversion Rate, ACOS, and GMV
• Good analytical, reporting, and copywriting skills
• Proactive, detail-oriented, communicative, and target-driven
• Experience with affiliate/KOL campaigns and marketplace SEO is a plus